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The Problem With Internet Dating's Frictionless Market

Hugh Pickens writes "Peter Ludlow writes in the Atlantic that the internet has turned the dating marketplace into a frictionless market that puts together buyer and seller without transaction costs. And that's a bad thing. 'Finding a partner used to be expensive, and the market was inefficient. If you lived in a large city, there were always people looking for partners, but the problem was how to find them.' But one advantage of inefficient dating markets is that in times of scarcity we sometimes take chances on things we wouldn't otherwise try while in times of plenty, we take the path of least resistance (someone who appears compatible) and we forgo difficult and prima facie implausible pairings. Another problem with frictionless online markets (PDF) is that assume we know what we are looking for. But sometimes we simply don't know what we are looking for until we stumble across it in a search for something else, says Ludlow. 'The result is often unexpected and beautiful. So it is with relationships; compatibility is a terrible idea in selecting a partner,' concludes Ludlow. 'We often make our greatest discoveries and acquire our greatest treasures when local scarcity compels us to be open to new and better things.'"

8 of 453 comments (clear)

  1. One question by joeflies · · Score: 5, Insightful

    Are the divorce rates changing or staying the same? That would lend some credence to his arguement that the old, difficult method produces a more beautiful and unexpected match. The problem with the old method is that it's often a game of attrition, namely you keep dating until you give up on finding someone that you are lifetime compatible with, and settle whoever's around at the time.

    1. Re:One question by Anonymous Coward · · Score: 5, Insightful

      Are the divorce rates changing or staying the same? That would lend some credence to his arguement that the old, difficult method produces a more beautiful and unexpected match.

      The problem with the old method is that it's often a game of attrition, namely you keep dating until you give up on finding someone that you are lifetime compatible with, and settle whoever's around at the time.

      If divorce rates are increasing (which I suspect they are), you'd be hard-pressed to convince me it has more to do with internet dating than simply a large shift in the way people find marriage to be a temporary commitment these days as opposed to when our parents were children. Divorces have been on the rise since the 70s and 80s, long before plenty of fish and match dot com and all those sites.

    2. Re:One question by Vaphell · · Score: 5, Insightful

      Feminism is partially to blame. Many women feel entitled to good lives with plenty of thrill and whatnot so they simply dump their boring husbands who slave away 12hr/day to support the family (women initiate divorce in 70% of cases).
      Ever heard women saying men have it so good, they live their sweet patriarchical lives with obedient housewives, dinners every day, sex every evening and whatnot, yet whining that there are no good men willing to marry on the horizon? The truth is the marriage is an increasingly lousy deal for men. Due to decades of lobbying based on 'will somebody please think of the women', the law is heavily stacked against men, when they marry they are literally at the mercy of their wives.
      Wives are entitled to half of wealth just because, can get their husbands arrested on their word alone (domestic violence even if it didn't happen), in case of divorce get child custody (and have men by the balls if they ever want to see the children), child support and/or alimony (material situation of the man doesn't matter at all and he can be forced to pay more than he earns).

  2. Frictionless dating is awesome. by NeutronCowboy · · Score: 5, Insightful

    Specifically, for those of us who have figured out what we want. No more spelunking in bars, hoping the local gaming night has a single female available, or hitting up women in sports clubs. Just a simple hang-out shield. Also helps when being hopelessly shy - email/messaging is much easier than just randomly walking up to someone.

    All in all, this is looking really hard for a drawback to online dating. Kinda like the people who argue about how bad it is to have 1 million in the bank, and how simple life was when they had only 1000 dollars in the bank.

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  3. Re:Or just stay single. by Beardo+the+Bearded · · Score: 5, Insightful

    I'm separated, and I can't think of any good reasons to be in a relationship again.

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  4. What frictionless market? by erice · · Score: 5, Insightful

    Now you go online, select a partner, and you are immediately dating someone who is at least interested in you. Of course online dating is still work, but the emotional labor and risk of failure has been significantly reduced.

    Methinks TFA is complaining about a problem that doesn't actually exist. At least from the male perspective, online dating has a great deal of friction.

    You can't just select a partner and immediately start dating them. You need to message them. It better be good or they don't respond. Actually, they probably won't respond even if it is good.

    You need to do this over and over again until you get a response.

    After you get a response, you need to carry about a conversion for a little while until you can arrange a first date. Most will stop replying before you reach that stage.

    Only after you've met and your date hasn't stood you up or canceled at the last minute for no reason are you dating. Everything before that is just a headache.

    The market has just as much friction as before. It has just moved from the finding to the getting part. It's like shopping online where there are many shops selling but hardly have stock and none will tell you one way or the other until after you've filled out a detailed order form.

  5. Re:How is this news? by fahrbot-bot · · Score: 5, Insightful

    Consider the number of young readers who live at their parent's place. Or the number of more seasoned readers who might be divorced, or still single, and aren't going as much as they should.

    Or Widowed. Together at 22 (she was 41) for 20 years (married for 16 years, 3 weeks). She was diagnosed w/a brain tumor the day before Thanksgiving 2005; spent our last Thanksgiving, Anniversary, Christmas, New Year's together in the hospital. Coma started on Jan 5 and she died on Jan 13, 2006 at 3:00pm; haven't dated anyone since. (P.S. The Winter holidays suck now.)

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    It must have been something you assimilated. . . .
  6. Re:How is this news? by Mr.+Slippery · · Score: 5, Insightful

    For whatever it's worth, I just wanted to offer my sympathies, and best wishes that in the fullness of time you may heal and find love again. (It's not too late -- I'm in my early 40s myself and just started dating someone pretty nifty.) Take care.

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