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Facebook Testing $100 Fee To Mail Mark Zuckerberg

iComp writes with a story about how it will cost you $100 to message Mark Zuckerberg on Facebook. "Got something you'd like to say to Mark Zuckerberg? The Facebook CEO still maintains a profile on the social networking site he founded, but beginning on Friday, sending him a personal message could cost you. Mashable was the first to notice that some users who weren't otherwise on the Behoodied One's Friends list were being asked to pony up before they could send a message to his Inbox, to the tune of $100 a pop. As El Reg reported in December, Facebook has been conducting a limited test of a feature that requires users to pay a fee to send messages to people with whom they have no direct connection. The idea is that the type of users who like to send spam, hate speech, and otherwise frivolous messages typically aren't willing to pay for the privilege. Impose a fee – however small – and they probably won't bother."

13 of 228 comments (clear)

  1. Laugh by koan · · Score: 5, Funny

    I'll pay $1000 to slap him silly.

    --
    "If any question why we died, Tell them because our fathers lied."
    1. Re:Laugh by tanujt · · Score: 5, Insightful

      It's free. Just delete your facebook profile.

    2. Re:Laugh by Anonymous Coward · · Score: 5, Interesting

      I deleted my account in 2008, which I only held for about a week. Following the correct procedure at the time, it wasn't easy to deactivate and delete then, but I did manage it.

      A friend recently informed me my account is appearing on his profile again.

    3. Re:Laugh by wvmarle · · Score: 5, Insightful

      Facebook is known to not delete anything. In Europe people have been requesting all the info Facebook has about them - and also found many comments they thought they deleted to still be present.

      What Facebook calls "delete" merely means "hide".

  2. It's one thing for him to sell access by Anonymous Coward · · Score: 5, Interesting

    It's his company, so any money made benefits him, but when they start selling access to other people without them making anything, it just doesn't work. Now, perhaps if they allowed people to sign up for this service, and do something like Apple where there's a 70/30 split, then maybe you have a recipe for success.

  3. They should read their own front page by Monoman · · Score: 5, Insightful

    "It’s free and always will be."

    --
    Keep the Classic Slashdot.
  4. This is it: the beginning of the end by Lieutenant_Dan · · Score: 5, Interesting

    When you scramble to monetize your product by pimping off your CEO you know it's downhill from here on.

    Next:
    - for 5 euros they will attach the head of one of your friends on a porn star
    - charge 1 cent every time you use your FB login with another site
    - charge $5 to add 50 new friends for the socially inept or people you need to get that extra mile
    - for $1,000 bump someone off FB with the same name and get exclusive rights for 12 months
    - $5 for audio greetings, $10 for video
    -$1 to send a text message

    --
    Wearing pants should always be optional.
  5. Re:Thanks! by Anonymous Coward · · Score: 5, Informative

    I'll just use e-mail instead.

    mark.zuckerberg@fb.com

    mzuckerberg@fb.com

    or just dial the weasel directly...

    (650) 543-4800 x9825

  6. Purpose is to monetize spam by JoeyRox · · Score: 5, Interesting

    The real purpose of the $100 fee to Zuckerberg is only to draw free press to Facebook's paid spam service, where they'll allow companies to send you unsolicited emails that bypass spam filters in exchange for a fee. Without the fee Facebook says those messages go into the the "other" folder; with the fee the messages will go directly to the inbox. It's reprehensible, and Facebook has the nerve to claim the purpose of the fee is to reduce spam. The real purpose is to eliminate free spam.

  7. I will pay $100 to never hear about him again by big_e_1977 · · Score: 5, Interesting

    I would be willing to pay $100 dollars for a permanent media blackout so I will never have to hear about Mark Zuckerberg ever again. The only thing I might miss is a future story where he gets convicted by the feds for insider trading and fraud. But this is America were corporations and CEOs are effectively exempt from all laws so such an event ever occurring is slim.

  8. Re:Great business policy by Anonymous Coward · · Score: 5, Informative

    "most used" and "best" are not necessarily the same thing.

  9. Obligatory form by KPU · · Score: 5, Funny

    your post advocates a

    ( ) technical ( ) legislative (x) market-based ( ) vigilante

    approach to fighting spam. your idea will not work. here is why it won't work. (one or more of the following may apply to your particular idea, and it may have other flaws which used to vary from state to state before a bad federal law was passed.)

    ( ) spammers can easily use it to harvest email addresses
    (x) mailing lists and other legitimate email uses would be affected
    ( ) no one will be able to find the guy or collect the money
    ( ) it is defenseless against brute force attacks
    (x) it will stop spam for two weeks and then we'll be stuck with it
    (x) users of email will not put up with it
    ( ) microsoft will not put up with it
    ( ) the police will not put up with it
    ( ) requires too much cooperation from spammers
    ( ) requires immediate total cooperation from everybody at once
    (x) many email users cannot afford to lose business or alienate potential employers
    ( ) spammers don't care about invalid addresses in their lists
    ( ) anyone could anonymously destroy anyone else's career or business

    specifically, your plan fails to account for

    ( ) laws expressly prohibiting it
    (x) lack of centrally controlling authority for email
    ( ) open relays in foreign countries
    ( ) ease of searching tiny alphanumeric address space of all email addresses
    (x) asshats
    ( ) jurisdictional problems
    (x) unpopularity of weird new taxes
    (x) public reluctance to accept weird new forms of money
    (x) huge existing software investment in smtp
    (x) susceptibility of protocols other than smtp to attack
    (x) willingness of users to install os patches received by email
    ( ) armies of worm riddled broadband-connected windows boxes
    ( ) eternal arms race involved in all filtering approaches
    (x) extreme profitability of spam
    ( ) joe jobs and/or identity theft
    ( ) technically illiterate politicians
    ( ) extreme stupidity on the part of people who do business with spammers
    ( ) dishonesty on the part of spammers themselves
    ( ) bandwidth costs that are unaffected by client filtering
    (x) outlook

    and the following philosophical objections may also apply:

    (x) ideas similar to yours are easy to come up with, yet none have ever been shown practical
    ( ) any scheme based on opt-out is unacceptable
    ( ) smtp headers should not be the subject of legislation
    ( ) blacklists suck
    ( ) whitelists suck
    ( ) we should be able to talk about viagra without being censored
    (x) countermeasures should not involve wire fraud or credit card fraud
    ( ) countermeasures should not involve sabotage of public networks
    ( ) countermeasures must work if phased in gradually
    (x) sending email should be free
    (x) why should we have to trust you and your servers?
    ( ) incompatiblity with open source or open source licenses
    ( ) feel-good measures do nothing to solve the problem
    ( ) temporary/one-time email addresses are cumbersome
    (x) i don't want the government reading my email
    (x) killing them that way is not slow and painful enough

    furthermore, this is what i think about you:

    ( ) sorry dude, but i don't think it would work.
    ( ) this is a stupid idea, and you're a stupid person for suggesting it.
    (x) nice try, assh0le! i'm going to find out where you live and burn your house down!

  10. I think this is brilliant... by ed.markovich · · Score: 5, Insightful

    Imagine you get more mail a day than you can read. You got two choices: spend significant time filtering through or risk missing the signal for the noise.

    Now imagine every message in your inbox cost someone $100. First, it would significantly cut down on the volume. Second, if you know that a stranger spent $100 to write to you, you can assume it's not completely trivial - someone must have thought that what they have to say is so valuable that you're going to care and respond that they staked money on it.

    Frankly, $100 is cheap. Say I have a startup idea that I think facebook would jump all over but I have no-one in my network who can help me bring it to FB's attention. I would GLADLY pay $100 for access to Zuckerberg - if $100 is enough to bring his inbox to a reasonable size such that my genuinely good idea could get the attention it deserves, it's well worth it. Frankly I think $100 is too cheap for someone at as high a profile as Zuckerberg.

    Many of us get LinkedIn email from recruiters that we generally proceed to ignore. Now let's say a recruiter had to pay $5 to email me (if they weren't in my network): it would both cut down the amount of noise, and make me likely to take the email more seriously: if the recruiter was willing to put up money to make me aware of his opportunity, maybe there's something there.

    Similarly, imagine it cost $5 to send your resume to a company. It would immediately stop people submitting their resumes for every posting in the world. The company could rely on the fact that any application for any position is from someone who genuinely believes they are a match and perhaps do away with machine resume filters, if the volume was brought down enough. In other words: although it would seem "greedy" to charge people $5 to apply for your job, it would end up meaning that more of the better candidates made it further through the process.

    In general, putting a $ figure on a communication significantly increases the signal to noise ratio. $100 for Zuckerberg's attention is fair. $5 for my attention on LinkedIn is probably fair too - especially if I could set my own price. If I don't get anyone contacting me, I drop the price. If I get too many bogus offers, I raise it.