The Strange Math of Apple's Alleged Massive iPhone 5 Order Cuts

zacharye writes "The Sunday evening Wall Street Journal article claiming that Apple had cut its iPhone 5 display orders drastically for the March quarter made quite a splash. The way WSJ wrote its piece seemed to support the original Nikkei claim about Apple cutting its iPhone 5 display orders in half from the originally planned order of 65 million units. This would be a massive adjustment. But Apple uses the same new display type for both iPhone 5 and the latest iPod touch. Neither WSJ nor Nikkei addressed this, however — both seemed to be referring to just iPhone 5 displays. The math just doesn't add up."

Comments

Re:Market manipulation?

[mjwx]

They'll have to begin innovating again.

What do you mean by again?

Apple never innovated in the first place.

The only thing that Apple did differently was pour millions of dollars into advertising. The amount of marketing Apple used was unheard of in the smartphone market. The fact you think the Iphone was innovative when it did less than existing Symbian WinMo phones is proof that this worked. The problem Apple has is that everyone has acclimatised to that level of marketing that Apple used.

Point in short. The shiny has rubbed off and now people see Apple as "just another phone company".

Competition is a good thing.

Competition is a good thing(TM) but I cant see Apple competing. The fact they keep suing their competitors to try to stop or slow their sales demonstrates they've lost the ability to compete (or simply didn't have it in the first place).

Re:so? apple is still selling less product

[rtb61]

The louder you brag about those numbers the more you piss of the suckers who are paying for them. That is Apple's problem right now, their ego driven customers are just starting to wake up to being schmucks, suckers and pigeons. Buying the latest model, buying the full product range, being walking advertisement except now they are not advertising Apple sleek saturation marketed products, they are advertising their gullibility.