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Instagram Loses Almost Half Its Daily Users In a Month

Posted by samzenpus on from the here-we-go-again dept.

redletterdave writes "Instagram scared off a lot of users back in December when it decided to update its original Terms of Service for 2013. But even though the company reneged on its new terms after a week of solid backlash, Instagram users are still fleeing the photo-sharing app in droves. According to new app traffic data, Instagram has lost roughly half of all its active users in the month since proposing to change its original Privacy Policy and Terms of Service. In mid-December, Instagram boasted about 16.3 million daily active users; as of Jan. 14, Instagram only has about 7.6 million daily users." Towards the end of December data showing a 25% drop in Instagram's daily active users came out. While it caused quite a bit of discussion online, it was suggested that the decline was due to the Christmas holiday or an inaccuracy in the data.

1 of 250 comments (clear)

  1. Re:And we care because why? by Anonymous Coward · · Score: 5, Informative

    I don't even know what the fuck Instagram is, but a google search that took me all of three seconds turned up

    Starmatic
    Flickr
    Blipfoto
    23snaps
    Snapseed (bought by Google)
    Mobli
    EyeEm
    Tadaa
    Cinemagram
    TripColor
    Snapchat
    picplz
    dailybooth
    hipstamatic
    step.ly
    burstn.com
    Blurtopia
    lightbox

    And now I'm bored, because I've already spent upwards of a minute copypasting company names.