Press, Bloggers Fall For iPhone Cup Holder 'Joke'
netbuzz writes "An iPhone case with a built-in cup holder? The designers were looking for $25,000 to make it on the crowdsourcing site Indiegogo. One look at the contraption should have been enough to convince anyone that the thing was a joke, or a publicity stunt, but a number of mainstream press outlets (LA Times, UPI) and bloggers took the bait with little or no realization that that they might be on the wrong end of the hook. Today the Dutch marketing firm behind the effort acknowledged that it was 'a joke.'"
Back in the day when tower computers first had cd drives, a novice user calls up tech support to complain his computer's cup holder had broken. The clueless guy thought the popout cd tray was a convenient cup holder.
iPad Mini's are selling like crazy, even though the Nexus 7 is cheaper, and superior technically in pretty much every way. When it comes to what Apple fans will buy, it's very difficult to tell whether something is a joke or not.