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UK Apple Shop Forced To Change Its Name
tlhIngan writes "The Apple Shop, in Norfolk, UK is a little corner store that sells apple products. Not Apple products, but apple products, in this case, cider. However, it's been forced to change its name to the Norfolk Cider Shop. However, the name change did not come from any lawsuit from Apple (the Cupertino one, that is), nor has there been any evidence that Apple (Cupertino) knew about them. Instead, they're changing their name because their phones have been ringing constantly from people seeking help with their Apple (Cupertino) products. Apple (Cupertino) opened an Apple store in 2009 in the nearby (larger) town of Norwich."
...Almost like the roar of a thousand pitchforks being summoned out, and then calmly put back. (I admit to being a little annoyed for a second myself).
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Forced by a meatspace DDOS attack on their phone number.
i mean who names a computer company after a fruit, so all the fruit sellers get spammed with calls about computers?
It is news for nerds.
It is another case of a persons phone system being overwhelmed by a confusion of business due to morons not understanding the very easy to notice difference between an actual Apple store and a goddamn cider store!
It is a case of 2 technically illiterate groups coming together to create a blackhole of stupid.
A simple automated service to let users go to the cider store line or Apple Tech Support (aka, tell them to get the hell off the line and re-read their phonebook)
The Apple users? God knows. Hell, even he doesn't know. Why else do you think Steve died? Old white beard up in the sky needed someone to explain how the damn thing (doesn't) work! "It Just Works."
The repeated use of "(Cupertino)" was especially vagaffective.
How much money could they have made letting some guy from a PC maker come in and be their receptionist? He could listen to their problems, then lead them on a chase through trouble-shooting land, and say at the end, "well, maybe you should have bought a PC, genius!) And hang UP. Then that person, angry at what he BELIEVES is Apple Corp. tech support, and switches to a PC. Apple (of Cupertino) sufffers, eventually failing.
Except their business wasn't even close to being the same, so they've got no experience to branch out.
When did that ever stop anyone?
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Just put them in the cider press and Voila! No more problems!
Have gnu, will travel.
Sounds to me like a lost business opportunity.
Extra strong cider (10% alcohol) might help people who have problems with their Apple products. At least, it will help them forget their problems.
A round or iCider, anyone . . . ?
Schroedinger's Brexit: The UK is both in and out of the EU at the same time!
Speaking of which, Beaver College changed their name to Arcadia University: *insert witty response here*. And you're welcome.
Not enough balls to keep the original name, then?
remember when /. was edited by people with a brain?
Says a user with a facebook icon. :)
Sounds to me like a lost business opportunity. If they stumbled upon a significant demand for a service, then should've simply expanded their offerings to include that service. I'm not sure why you would go to the trouble of changing your name to avoid having to deal with people asking to do business with you.
I know how annoying this can be. My home phone number was one digit off from a beauty parlor when I lived in a small town. I got several calls every day from people trying to set up appointments. I tried to explain that they had the wrong number but the calls persisted. Finally, in desperation, I just started making appointments. Sometimes a dozen a day. After a couple of months the calls dwindled down to nothing. A guy's gotta do what he has to do.
Since when is "public safety" the root password to the Constitution?
I'm guessing they're happy selling cider and don't have any interest or expertise in servicing computers.
So what you're saying, is they are exactly like the other Apple stores.
Let me guess, you've just temporarily misplaced the password for your three-digit UID?