CES: Using Eye Movements to Control a Computer or TV (Video)

Posted by Roblimo on Thursday February 21, 2013 @05:44AM from the move-your-eyes-instead-of-your-aching-wrists dept.

Imagine not being able to move a mouse or use a keyboard to control your computer. Frustrating, right? A company Timothy Lord found at CES named Eyetech has a solution for this problem: an eye tracker system that can control your computer or TV (or whatever) purely through eye movements. This isn't something you buy on a whim; the system costs $3000. That's a lot, but Eyetech claims they were the first ones to produce a high-accuracy eye tracker for less then $20,000. Obviously, this is a boon to profoundly disabled people. But Eyetech's Keith Jackson says, in the video, that they also have customers who use Eyetech instead of a mouse because of carpal tunnel syndrome, and that with voice recognition and on-screen keyboards -- and Eyetech, of course -- you can use your computer without (literally) lifting a finger.

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Just think how the ad market would change! by justaguylikeme · 2013-02-21 06:55 · Score: 3, Insightful

No more worrying about click throughs or whatever. Imagine your computer or TV just being able to report back to ad central which ads the users are looking at. THAT is the only impetus that would ever push this technology forward into common use in the future. It would, of course, be marketed as a convenience for the user or viewer, but it all comes back to the advertisers wanting to know exactly what the user is focusing on. Don't think for a minute that that information wouldn't be a gold mine to the right people, privacy be further damned!