Time Warner Cable: No Consumer Demand For Gigabit Internet
Freshly Exhumed writes "Chris Welch at The Verge tells us: 'Speaking at the Morgan Stanley Technology Conference moments ago, Time Warner Cable's Chief Financial Officer Irene Esteves seemed dismissive of the impact Google Fiber is having on consumers. "We're in the business of delivering what consumers want, and to stay a little ahead of what we think they will want," she said when asked about the breakneck internet speeds delivered by Google's young Kansas City network. "We just don't see the need of delivering that to consumers."' The article goes on to quote her: '...residential customers have thus far shown little interest in TWC's top internet tiers. "A very small fraction of our customer base" ultimately choose those options.'"
Just a play from the classic Apple playbook: Any feature that our competitor has that we don't is something customers don't want or need--until we do have it, and then it's awesome.
Actually, in all fairness, it's a play from pretty much everyone's playbook. I mean what do you expect him to say, "Well, the truth is we're jealous"?
What political party do you join when you don't like Bible-thumpers *or* hippies?
This is because you price it out of reach for your average customers and only those willing to pay your ridiculous fees for it purchase it....
I would absolutely pay for a Gig connection to my home if it had a sane price tag!
That's my take on it as well. You can kill the demand for any product by pricing it high enough.
Most of these providers are run by folks with the old time telephone company mind set: if it's more than tip and ring, charge for it. The less it's like tip and ring, the more you charge for it. To them, that much bandwidth must be for business use, so charge'em business rates.
In the 90s, GTE was thinking about offering the ability to check your account and pay your bill online. They had the ability but were stumped about how much to charge the customer to do so. They were thinking about charging the customer $8.95 a month for the privilege of checking and paying for their account online. They finally dropped the idea as their studies showed no interest in accessing accounts online for that price. It never occurred to them to offer it as a benefit of being a GTE customer.
Most of those folks are still running the industry in that manner: everything not basic should be offered as a premier option.
You must be the change you wish to see in the world - Ghandi
As a Kansas Citian, I will say that that she is dead wrong. I already told AT&T that if they can't compete, they won't have me as a customer when Google comes to my area next year. What there isn't a market for is paying $400/month for less than gigabit speeds.
Who would want gigabit speeds when it just means you'll hit your bandwidth cap sooner; you'll get a six strikes warning; there's a lack of 1080p content to stream because the media companies that own the ISPs (or vice versa) will fight tooth and nail to hold onto old distribution means, etc etc.?
Yup, no point in amazing, fast internet.
The Internet King? I wonder if he could provide faster nudity.
I recently (last year) filed a complaint (ref#12-C000422224-1) with the FCC about Google Fiber's "no server hosting allowed of any kind" terms of service. With those kinds of EVIL ToS, you just won't see the kind of innovation and utilization of gigabit fiber service that is possible and that would cause a great increase in demand. Somehow, even though I got the local vocal U.S. Navy Information Warefare Officer who posts here (Dave Shroeder) to publicly call my 53 page anti-google manifesto 'good' and agree with it's core network neutrality argument, I have been pretty much completely ignored by both Google and the FCC. Hell, there was even an AC leak from a google all hands meeting that said Google's CEO was "really annoyed with the no server hosting clause" and "repeatedly needled" the CFO about it, who said there was "no intent to enforce, except against crazy datacenter style abuse". Personally I think that's all bullshit part of a conspiracy to deny residental citizen's the ability to compete with google and other established player's servers and services... Finally a couple weeks ago on valentine's day, 2 days after pinging the FCC again, and 1 day after being pinged by another asshole google recruiter (williamwest@google.com), the FCC finally escalated my complaint. Time will tell...
http://slashdot.org/comments.pl?sid=3106555&cid=41288357
http://news.slashdot.org/comments.pl?sid=3156485&cid=41530745
http://news.slashdot.org/comments.pl?sid=3156485&cid=41516877
http://cloudsession.com/dawg/downloads/misc/kag-draft-2k121007.pdf