California Law Would Require Companies To Disclose All Consumer Data Collected
Trailrunner7 writes "California, which set the standard for data breach notifications nationwide, is again seeking to set a precedent by becoming the first state in the nation to require companies upon request disclose to California consumers the data they've collected and to whom it was shared during the past year. ... The 'Right to Know Act of 2013,' AB 1291 was amended this week to boost its chances of success after being introduced in February by state Assembly member Bonnie Lowenthal. ... It applies to companies that are both on- and off- line Privacy advocacy groups such as the EFF wrote Tuesday that the bill could set a precedent for other states, much as California's 2002 Breach Notification Act requiring California data breach victims be notified was later replicated by almost all U.S. states."
That's not all: you'd be able to request a copy of all the data they've stored about you too.
Why force them? More accuracy increases the value of the database.
Because in many cases the user of the data is not the owner of the data, and by the time you have received their junk mail piece, it is a sunk cost, and they couldn't care less about the accuracy of the DB. There is an entire industry based on renting customer data for one-time use.
This would the reason I'd want some visibility and input into this data, the same we have (now) with credit bureau informatino.
This puts the burden on the wrong party, just like we have now with credit bureau information. The burden for accuracy should be on the data broker, and they should be liable if they sell incorrect data.
Give me Classic Slashdot or give me death!