G2 Crowd Wants to Crowdsource Enterprise Software Reviews (Video)
All reviews are opinions. In theory, they are based on a reviewer's careful test of the product. But what about enterprise software? How can a reviewer do a real-world test of a CRM program designed to run on dozens or hundreds of workstations and to be used by dozens or hundreds of people? The idea behind G2 Crowd is crowdsourcing. Not just any old crowd, but people who use or administer enterprise software as part of their jobs. In other words, experts -- who get rewards if they supply detailed reviews. Logins require a LinkedIn identity in order to prevent bogus reviews. Will G2 Crowd work? It's still in beta, and this Slashdot interview is one of the first times it has been shown to the public, in part because our interviewee, co-founder Matt Gorniak, is a long-time Slashdot reader. So what do you think? Is this a good idea? Is their business model viable? Matt sounds nervous in this interview not only because he's not a PR pro, but also because he's anxiously waiting to see what you (yes, you) think of G2 Crowd, a business he and the rest of the company's management team hope is not only viable but really takes off.
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