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Kobo CEO Says Not Selling Washing Machines Key To Overtaking Amazon

Posted by samzenpus on from the we-do-one-thing-we-do-it-very-well-and-then-we-move-on dept.

DavidGilbert99 writes "Kobo, the Canadian-based ebook company is number two in the market, behind the behemoth that is Amazon. So what does the CEO Michael Serbinis think is the one thing which will allow them to overtake the e-commerce giant? 'We don't sell any washing machines, we don't sell radios. We are not focused on the next server farm to offer data services. It is a question of focus.' Serbinis goes on to tell IBTimes UK: 'From an organization standpoint at Kobo, this is all we do. Everyone at Kobo, all we focus on is creating a great experience for book-lovers.'"

4 of 207 comments (clear)

  1. Except its a lie. by tuppe666 · · Score: 5, Insightful

    Kobo Inc is owned Rakuten...who are Rakuten you may ask. http://en.wikipedia.org/wiki/Rakuten Among its numerous online properties, its flagship B2B2C e-commerce platform Rakuten Ichiba is the largest e-commerce site in Japan and among the world’s largest by sales...in case you were wondering.

    Because I know you want to know http://translate.google.com/translate?hl=en&sl=ja&tl=en&u=rakuten.co.jp this is the washing machines they sell.

    1. Re:Except its a lie. by ikaruga · · Score: 4, Insightful

      That doesn't mean that Kobo sells washing mashines. That is like saying that Youtube, which is owned by Google, provides a internet search engine.

  2. B&N Doesn't Sell Washing Machines Either by joelsherrill · · Score: 4, Insightful

    Hmmm... and it is working for them to beat Amazon.

  3. Re: Focus all you want... by Nerdfest · · Score: 4, Insightful

    ... which are full of fake, paid content. I stick to fiction with a better plot ... on my Kobo.