Facebook's Hackathons Get a Rethink
itwbennett writes "They'll still be all-night coding sessions, but starting with this week's 'Project Mayhem' event, there are a few notable changes. First, they're longer — starting at 11 a.m. Thursday and continuing until 2 p.m. Friday. And coding through the night is optional. 'It's like, "let's take this day off to do this, and then if I need to get more done, we can hang out and finish at night,"' said Facebook engineering manager Pedram Keyani, who organizes the hackathons."
Facebook now gets nothing done, and has fallen the way of Myspace.
the next 2 weeks fixing the bugs caused by being sleep-deprived. Seriously what is the point of this? Are people still mentally in high school and think it's super kewl to stay up all night?
Is this a "hackathon" or a let's work our employees ragged just before the weekend because we know they have no lives outside of our company? The hackathon is a time-honored tradition amongst hobbyists. When done by professionals, it's not cool, it's exploitative.
#fuckbeta #iamslashdot #dicemustdie
This article makes no sense
I do it very occasionally when I am really in the groove and banging out a lot of code and I don't want to stop. Or once or twice when deadlines loomed and there was no other way (I'm a game developer). But all-nighters really wreck my productivity for 1-2 days afterward. I'll be tired and make more mistakes than usual, or just not have the mental energy to do a proper day's work. On the whole it is always A NET LOSS of productivity.
I really hope they pay their employees a lot to make up for this kind of abuse.
"First they came for the slanderers and i said nothing."
Facebook has some big problems:
Social just isn't that big a business. Facebook made only $53 million in profit last year, on $5 billion in revenue. (Way down due to some dumb acquisitions. They did better in 2011.) Despite all the noise it makes, Facebook is small compared to Dell or Google or Microsoft or HP or Oracle. VMware and Adobe have revenue roughly comparable to Facebook.
Facebook hasn't had that revenue for long, either. Social networks have a short lifespan. AOL, Geocities, Orkut, Friendster, Myspace... the list of once-big social networks is long. It's hard to make money in "social". Blast out too many ads and users leave. That's what killed Myspace.
Facebook is desperately trying to develop something that will make them cool again, or some way to get people to swallow more ads. All-night hacking sessions probably won't help. They've been acquiring other companies, but that may not help either. Buying Instagram is where their 2012 profits went. Instagram is cool, but not profitable. This year, they bought Hot Studio, a San Francisco design house whose mantra is "build brand loyalty first and ask for payment later". That's so late-1990s first dot-com boom.