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Facebook To Introduce Video Ads

another random user writes "Facebook is reportedly introducing video advertisements to News Feeds this summer. Reports in the Financial Times (registration required) say that the clips will last for around 15 seconds, and the first one users see each day will play automatically. The first video will apparently play without audio, and restart if the account holder chooses to activate sound. Facebook is yet to officially confirm the move, but the report claims that the social network will gradually introduce video advertising to minimize user disruption. The company's most lucrative marketing partners, including American Express, Coca Cola, Ford, Diageo and Nestle, are expected to be the first brands to make use of the feature. Facebook is said to have implemented the strategy in a bid to take a slice out of TV ad revenue by undercutting the sector."

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  1. Re:that is a massive rip-off of my data allotment by CRCulver · · Score: -1, Troll

    Been there, done that. Told my friends to use xfire or steam to get in touch with me or use this novel invention called the phone.

    So 100% of your friends consist of gamers? What a sad life.

    Having an interest in gaming is fine, and you can expect most of your gamer friends to contact you to a gamer network, but an average person's circle of acquaintances would include many people who have no idea what XFire or Steam are.