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How Netflix Eats the Internet
pacopico writes "Every night, Netflix accounts for about one-third of the downstream Internet traffic in North America, dwarfing all of its major rivals combined. Bloomberg Businessweek has a story detailing the computer science behind the streaming site. It digs into Netflix's heavy use of AWS and its open-source tools like Chaos Kong and Asgard, which the Obama administration apparently used during the campaign. Story seems to suggest that the TV networks will have an awful time mimicking what Netflix has done."
ISPs only have so much capacity to sell though.
And Netflix is buying what ISPs are selling. And more importantly, Netflix's customers are buying their connections.
I hear this every so often since I used to work at an ISP. Basically the ISPs are longing for the days where they could sell a grandma a 10 meg connection for $100 a month and watch her use 100kb of bandwidth a day when she checks her email and looks up recipies.
Granted, we do have a problem with network saturation, where ISPs sell product they do not own, but that's their own fault, not Netflix nor their customers.
I would be more than happy to be able to actually download movies from Netflix during non peak times to watch at some other time. This would allow spreading out the bandwidth over the course of a day instead of everyone streaming at peak times such as 7PM EST,CST,PST
Streaming services will continue to degrade our bandwidth unless we are given the ability to download movies\shows during off hours to watch later.
Actually Netflix is trying to get past transit ISPs as much as possible via peering. Provide free peering and caching appliances to ISPs, they get their content closer to the customer, and cut down their transit costs.
I don't know everything.
$8 is less than the cost of a matinee movie, and that's too much to pay monthly for potentially thousands of hours of video?
I don't want to achieve immortality through my work. I want to achieve it by not dying. - Woody Allen
I'll readily grant that Netflix, just like pretty much every other service ever created, is not necessarily for everyone. Particularly if you're into sports or want to watch stuff as it comes out, Netflix is probably not for you. But for those of us who prefer to wait until a show is a few seasons in or entirely completed before we even pick it up, Netflix is the best thing since P2P.
In contrast to cable plan I cut even before I started with Netflix, I now have:
1) Orders of magnitude more things to watch right now, and more of it in 1080p.
2) A subscription that costs 25% of what I used to pay ($8 vs. $30).
3) An ability to watch video while away from home.
4) No need to purchase/rent a separate device to timeshift or store content.
5) The ability to watch shows a season at a time without having to store that content or plan doing so in advance.
6) Recommendations that are actually really good for stuff I haven't seen yet.
7) No more commercial breaks or wasting time watching intros/credits on TV series.
8) No hidden fees, great customer service, and no contract.
Again, it's not for everyone, and for many people the best it can be is a supplementary service that may allow them to reduce the amount they spend elsewhere or else add some extra content that they couldn't get otherwise, but for many people, it can add a LOT of value over what cable has to offer while still being significantly cheaper.