GM Crop Producer Monsanto Using Data Analytics To Expand Its Footprint
Nerval's Lobster writes "Monsanto is more infamous for growing its genetically modified crops than its use of software, but a series of corporate acquisitions and a new emphasis on tech solutions has transformed it into a firm that acts more like an innovative IT vendor than an agribusiness giant. Jim McCarter (the Entrepreneur in Residence for Monsanto) recently detailed for an audience in St. Louis how the company's IT efforts are expanding. Monsanto's core projects generate huge amounts of bits, especially its genomic efforts, which are the focus of so much public attention. Other big data gobblers are the phenotypes of millions of DNA structures that describe the various biological properties of each plant, and the photographic imagery of crop fields. (All told, there are several tens of petabytes that need storage and analysis, a number that's doubling roughly every 16 months.) With all that tech muscle, the company has launched IT-based initiatives such as its FieldScripts software, which uses proprietary algorithms (fed with data from the FieldScripts Testing Network and Monsanto research) to recommend where to best plant corn hybrids. 'Just like Amazon has its recommendation engine for what book to buy, we will have our recommendations of what and how a grower should plant a particular crop,' said McCarter. 'All fields aren't uniform and shouldn't be planted uniformly either.' Despite its increasingly sophisticated use of data analytics in the name of greater crop yields, however, Monsanto faces pushback from various groups with an aversion to genetically modified food; a current ballot initiative in Washington State, for example, could result in genetically modified foods needing a label in order to go on sale here. The company has also inspired a 'March Against Monsanto,' which has been much in the news lately."
Why stick to a single crop and not rotate like days of old?
so the company is using data analytics to determine where it should plant crops most efficiently? thats pretty cool. Chances are great theyve been using analytics heavily in their biosciences divisions for quite some time, considering output from computational modeling software is rarely terse.
this might seem naive, but wasnt this the grand plan for the future? a supercrop that never needs to worry about weeds or bugs? that grows tens of times larger than its regular counterpart? I have a legitimately difficult time bashing monsanto but ive followed lots of slashdot discussion on the matter and it seems to be a pretty common thread.
are they really targeting farmers for intentional litigation somehow? there are plenty of other corn seeds besides roundup ready for example that farmers could decide to plant, and the only evidence ive seen to date was some guy who went to the supreme court to challenge the fact that he knowingly saved proprietary seeds. solution: vote with dollars, dont buy proprietary monsanto seeds.
is GM food dangerous? i really cant find any scientific data on the subject...maybe thats because research hasnt been/is still being conducted, but so far i havent seen a public crisis that indicates GM is a bad thing, other than a tentative link to colony collapse disorder.
does monsanto have a history of using analytics for some nefarious purpose? Other than creating superplants i cant think of any.
Good people go to bed earlier.