FTC Reviews Google's Purchase of Navigation App Waze
An anonymous reader writes "Google's acquisition of Waze has piqued the interest of the FTC and is now facing an antitrust review. "Google confirmed that it has been contacted by lawyers from the Federal Trade Commission over the company's '$1.1 billion acquisition of the mobile navigation company Waze, which closed in mid-June. A Google spokeswoman declined to comment on details of the antitrust review by the FTC. Representatives of the agency didn't immediately respond to a request for comment.'"
I guess the question is, is this Google trying to shut out a potential competitor (I don't see them being a real threat, the technology is easy to copy before they get too big), or simply buying up obvious top talent. I think its the later in my mind.
piqued
piqued past participle, past tense of pique (Verb)
Verb
Stimulate (interest or curiosity).
Feel irritated or resentful.
Let me answer that:
Google didn't need Waze. This is a purchase to keep Waze out of Microsoft or Apple's hands. They won't admit it but It must be painful for Microsoft because they are a Waze investor.
There's a good analysis of it here: http://www.forbes.com/sites/timworstall/2013/06/23/links-23-june-the-unpredictability-of-the-law-ftc-to-probe-googles-waze-acquisition/
OP: phrase should be "piqued the interest of the FTC".
"piqued"
You fucking illiterate editors.
Waze figured out a way to make their users want to share their location data. Waze also leveraged that information to build a sort of self-healing map. If you are in a place like the Bay Area where there are enough users, the Waze traffic routing is vastly superior to anything any competitor has. A few months ago there was a dumb error in a google map that tried to send me on the freeway sought to the next exit get, off, turn around, get back on north and get back off, when I just wanted to drive over the open overpass. On Waze I could have fixed it that evening. With google I put the same effort into alerting google of the problem and two months later I got a thank you email telling me they had fixed it. This was a major overpass in San Jose!
So I see two very clear reasons for Google or another mapper to want Waze, user location/travel data, and self drawing / self fixing maps.
-- QED
Apple owns the market with music too. If you listen to music a lot on your phone than an iphone would be better than Android. Android better for those who travel
Seriously never get a job selling phones. Apple sell a lot of music...they owned the now defunct mp3 player market, but that market is dead (okay last legs), and itunes is looking a clunky relic, and music playing and purchasing from through the cloud with your favourite application can be done on the cheapest Android without any of that ugly legacy baggage.
On the flip side Google offer a competing service on the Apple phone, the embarrassment from Apple came from replacing that service with an obviously inferior Apple one, something it should never have done...but that and the youtube application are still the top downloads for the iPhone.
This is strange marketing bullshit.
I will point out that Firefox gets almost 100% of its funding from Google
Its gets that funding by...being the default search. In fact Apple received $400Million (Raising to $1Billion) for being the default search on their(not your) iphone. In fact Firefox will likely get even more money if FirefoxOS is a success.
The only problem is nobody wants to compete with Google in the search arena, even Microsoft don't want Bing, Yahoo can't compete now(being Microsoft Bitches)...and Apple giving cash back to investors(now they listen to Dell)
Google maps has to wait for the traffic to start backing up, and that can occasionally screw you. Waze seems to sometimes be able to warn you before the cars really stack up.
That's because if a Waze user is driving by as an accident happens or just after, they can mark it on the map.
The question is, will people stay after Waze is owned by Google? I used Waze because I didn't want my traffic data fed into Google to correlate with everything else I do.
The problem is, nothing else quite like Waze exists so there are not a lot of options (that I know of).
If people do leave, it will affect the value Waze has... a risky move by Google where all the value is based on a user base that may shift elsewhere (though I 'm sure Waze has some good infrastructure, does Google really need a company to help them with good geolocated infrastructure? I think not).
"There is more worth loving than we have strength to love." - Brian Jay Stanley
Also, the rerouting functionality of google maps is pretty limited
Forgot to comment on this - believe me, Waze has NOTHING to teach Google about routing. As you say they have better information when something happens to trigger a re-route, but Waze has sometimes really bad routing. I would use pretty much any app except Waze for routing (though I do like how Waze displays all known events along the route it has picked).
"There is more worth loving than we have strength to love." - Brian Jay Stanley
Seriously never get a job selling phones.
What an ironic foreshadowing!
itunes is looking a clunky relic, and music playing and purchasing from through the cloud with your favourite application can be done on the cheapest Android without any of that ugly legacy baggage. ... and also on any iPhone. Talk about being someone who doesn't know anything about phones! You haven't needed to use iTunes on a PC for what, six years?
Seems like you could probably get a job at Radio Shack with that level of technical expertise.
On the flip side Google offer a competing service on the Apple phone, the embarrassment
It is pretty embarrassing that Apple is so powerful that Google is forced to write apps that work on the iPhone, eh? It's not like Apple has to write map apps for Android. But Google does for iPhone if they do not want to wither and grow irrelevant.
This is strange ... bullshit.
Edited down the helpful summary of your post and general level of mobile understanding.
"There is more worth loving than we have strength to love." - Brian Jay Stanley
Seriously.
Piqued.
Ugh.
It's not like Apple has to write map apps for Android. But Google does for iPhone if they do not want to wither and grow irrelevant.
WOW....just WOW
The same FTC that allowed Comcast to buy NBC? Now they are concern trolls?
Everyone prefers Bing to Google. Microsoft keeps telling me that, so you must be wrong.
"piqued" the interest of the FTC, not "peaked". Were they mountain climbing? Is this some kind of mountain climbing extended metaphor?
I saw, I came, I corrected.
Disney didn't face any review when they bought Lucasfilm, Pixar and Marvel all within a few years of each other.
OP is not offtopic. The "Nelson" laugh is an appropriate response to seeing bullying in progress.
This Waze acquisition is too small to require Federal Trade Commission involvement. The only reason for them to become involved is if somebody was able to "influence" them.
Microsoft is the only other company with a hand in real-time traffic game, and it's clear they're going down the old familiar path of clearing out any competition. Once they have the field to themselves, they'll rake in more monopoly profits and let any US government TLA know where you are and where you've been.
"Ha ha" indeed, America. Your pants are down around your ankles yet again.
I mean (from Wikipedia/US antitrust law) "they restrict the mergers and acquisitions of organizations which could substantially lessen competition". Last I checked there are dozens of navigation apps and companies there, and by dozens I really mean nx12. Plus, it's not like "the" two market leaders merged to monopolize the market (i.e. "they prohibit the creation of a monopoly and the abuse of monopoly power"). Overall, I really don't see much of an issue here, aside the fact the Google managed - again - to buy something useful, which some of their competitors probably aren't that happy about.
I am putting myself to the fullest possible use, which is all I can think that any conscious entity can ever hope to do.
PIQUED YOU ASSES
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https://www.vocabulary.com/articles/chooseyourwords/peak-peek-pique/
I am not the author, nor an English major, but merely a confused reader.
This interest of the FTC has now been:
A) Maximized ( peaked), or
B) Aroused (piqued), or
C) Looked at briefly (peeked)?
Perhaps the author or the editor that posted the story could clarify?
To begin with: Waze *started* with using Openstreetmap (and somehow even announced that their own edits they would give back to OSM, of course, since otherwise given the open license they'd had had just no right to use the maps)
So yes, what we're all talking here is just some private editing interface to Openstreetmap, that's restricted to fast-updating traffic-jam-generating roadworks issues basically.
On /. I'd better appreciate a larger discussion about how to maintain Openstreetmap independent, for instance, but sure, google bought waze, well, so they'll spit Openstreetmap out and replace the mapping with theirs, and then use the supposedly faster updating for themselves.
But you know, any user of Openstreetmap can do this too, and as fast.
Maybe a question worth asking, in the Hwy89 example above, would be: when did it appear on Openstreetmap to begin with.
Because, you know, anyone of us having free editing access, it may well have been updated straight by OSM users, *before* Waze guys did react.
The funniest is, because Waze did use OSM, the very same Waze users in such a case wouldn't even have understood who did the updating actually.
So, yes: mod parent up, please!
Herve S.
Google has to be stopped. They are trying to take over everything.
There are a number of times by the time I was able to get to mark something on Waze I'm really too far past it to mark anything accurately...
I think the reason they do that though is to prevent too many false reports. Because it's fixed to where you are you can't have too many people lying about things.
One thing they could do though is to limit reports to places you had been in the past five minutes, or along the general road you are on going back a few miles.
I guess with Waze being bought by Google it's time to make a better Waze that corrects all the flaws in current Waze.
"There is more worth loving than we have strength to love." - Brian Jay Stanley