Are Booth Babes Going Away? (Video)
Michael Steinhart, Editor in Chief of The Enterprise Cloud Site, went to this year's New York Cloud Expo, and saw only one booth with beguiling, scantily-dressed females trying to attract people to their employers' display. But Michael says one booth with babes was one more than last year, when the same show had no booth babes at all. So we wondered: Are booth babes going away? And if they are, is it because of political consciousness or tight budgets? Since Michael has put more time than we have into thinking about these questions, we fired up our webcam and had a little conversation with him about the future of booth babes at IT conferences and trade shows.
Seriously, the only people who really give two craps about booth babes are a) hypersensitive gender warriors and b) tech writers on a slow news day.
This year the expo had more booth babes than last year, which raises the question "Are Booth Babes going away?".
Say what now?
Most geeks learned early on that babes aren't interested. The more attractive a female was, the more likely she was to snub any geeks that approached.
So, geeks associate hotness with unattainability (and, in some cases cruelty), and as such their feminine wiles don't have the same effect as they might on a grown-up football player.
Geeks respond better to fellow geeks with a common cultural background and a solid technical understanding of whatever is being advertised.
The market is simply adjusting to what actually works for this demographic.