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Why Microsoft Shouldn't Worry About Cannibalizing Their Userbases

New submitter coyote_oww writes "A ComputerWorld analysis article suggests that Microsoft should stop worrying about one product cutting into another product's sales, and concentrate on putting their best foot foward regardless of the impact on product lines. The big impact would be the price of Windows: '... Microsoft must, at least in the main, sell devices based on lower prices. And the only significant component of a Windows-powered device that can be cut further — hardware margins are at or very near the bone, and have been for years — is the Windows license.' It's still possible they could sell Windows versions at different rates for different devices, but that could get hard to justify to consumers over the long haul."

3 of 180 comments (clear)

  1. Different versions of Windows by ArcadeMan · · Score: 5, Insightful

    You know what I want? A lower-cost Windows targeted at gamers. I don't need drivers for scanners, printers, fax and other unnecessary crap if all I do is play games on it.

    A Windows with less processes running would also mean a faster computer able to dedicate more resources to the games instead of crap I don't need.

    1. Re:Different versions of Windows by Your.Master · · Score: 5, Insightful

      That's basically what an xbox is.

      I guess the implication is that you want something that compromises between Windows PCs and XBox on some points. Which raises the question of what is the right compromise position?

  2. Re:"You have to kill your own babies" by macromorgan · · Score: 5, Insightful

    The important thing to remember is in a competitive economy, someone is going to disrupt your business. It might as well be you. Fighting against it only postpones the inevitable.