Google Patents "Scroogling"

Posted by samzenpus on Wednesday August 28, 2013 @04:35PM from the check-out-these-offers dept.

theodp writes "In Microsoft's eyes, the idea of scanning Gmail so advertisers can bid on access to those suffering from breast cancer, bi-polar disorder, depression, and panic anxiety, deserves no kudos. The USPTO, on the other hand, feels it deserves a patent. GeekWire reports that Google has been awarded a patent on "Scroogling", aka its system and method for targeting information based on message content in a reply. Google takes some jabs at Microsoft in the diagrams accompanying the patent, including one implying that MS-Access and Excel files pose security risks, and another that suggests alternatives to Access."

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Re:I miss Scroogle :( by Anonymous Coward · 2013-08-28 21:05 · Score: 0, Flamebait

I find targeted advertising to be a good thing.
Cool. I am an advertising bot and I want to know EVERYTHING about you. Its like.. I wanna be your best buddy. Hows that? I want to know who you talk to what you talk about .. and just you know.. follow you around and record your entire life.
Jesus.. you work for a slimy advertising company that clogs up the internet with their shitty unwanted ads .. steals my CPU time by running heavy advertising javascript nonsense on my PC and then you want people to agree with you?
How about you just say sorry and go away?