How One Man Turns Annoying Cold Calls Into Cash
First time accepted submitter georgeaperkins writes "A man targeted by marketing companies is making money from cold calls with his own premium-rate phone number. So far he's made £300 profit following a £10+VAT initial investment. The premium rate regulator has 'strongly discouraged' the practice, as it violates the code of practice. Nevertheless, the novel idea is sure to resonate with everyone worn down by mindless cold calling!"
"Hang on I'll just get my credit card" is likely to keep them waiting for longer
Businesses have often lobbied for codes of practice to be unenforceable so that nothing comes of them if they breach them so I doubt this is illegal, he'll just get a telling off from the regulator - as if he gives a shit.
It breaks the code of practice supposedly because you have to list pricing information alongside premium rate numbers and when he fills in the forms for his phone number etc. there is no form field to do this.
But I'm not convinced the code even applies, because the pricing information is meant for consumers and he's only giving these details to businesses who tend not to be covered by consumer protection laws (they're not protected by the sale of goods act for example).
I think this is more the regulator trying to avoid a headache than him actually doing anything wrong. I'd be surprised if any enforcement could actually be taken against him successfully which is presumably why the regulator has said "We advise against this" rather than "We're going to have a word with him and make him stop because he's breaching the code" - I suspect they're "advising" and not "acting" because there's actually fuck all else they can do about it but we'll probably find out before long.