Apple Launches iPhone Trade-In Program

An anonymous reader writes "Today Apple announced the launch of a trade-in program for iPhones. Users will be able to send in their older devices and get credit toward new ones. The announcement precedes an event on Sept. 10th at which Apple is expected to announce a new iPhone model. The trade-in program is being managed by a company named Brightstar, with whom trade-in value maxes out at $336 for a 16GB iPhone 5. The 16GB iPhone 4S, 4, and 3GS max out at $221, $151, and $52, respectively. (The value drops depending on the device's condition, of course.) 'With its new program, Apple steps into a crowded field of competing programs offered by companies such as Gazelle, Best Buy, GameStop, Amazon and others, all of whom accept older iPhones for money. The broader market for used smartphones has been estimated to bring in as much as $5 billion in sales by 2015. With Apple participating as well, more smartphone users may opt for the trade-in option, and could potentially send that estimate even higher. Running its own program would give Apple a way to drive more iPhone sales within its own stores rather than seeing sales from carrier partners, and drive more traffic through its retail stores as well.'"

Comments

Re:Uh huh

[Anonymous Coward]

Would you like a dick up the ass with that?

Devices activated mean nothing...

[SuperKendall]

I have TWO Android phones myself. They count in all those figures somewhere.

But neither is a phone I would ever buy or run apps on. It's basically a feature phone, that just also happens to be running Android.

Basically, you have a huge gap between devices activated and the number of phones meaningful as smartphones, yet you are lumping the two categories together.

Look around at what phones people are actually using... Yes Android is growing by it's not even close to even in use.

Re:"up to"

[SuperKendall]

I can use Google.

P.S. Using dick jokes does not make you seem cooler, a mistake many females seem to make at times... it's better if you just avoid them.

Also read my response around activations to the other fellow, even the Android sales there are, do not represent what you think they do. You really need to go into a horribly lit phone store, fight past its clawing denizens and look at what the low end of the Android sales REALLY represent...