Nokia Insider On Why It Failed and Why Apple Could Be Next
An anonymous reader writes "The former chief designer of Nokia explains how the company's success and its corporate culture stopped it from taking risks and left it open to being beaten by Apple. He now sees the same warning signs emerging at Apple. Quoting: 'I look back and I think Nokia was just a very big company that started to maintain its position more than innovate for new opportunities. All of the opportunities were in front of them and Nokia was working on them, but the key word is a sense of urgency. While things were in play there was a real sense of saying "we will get to that eventually."' He worries Apple is now in a similar place: 'Nokia became more of a maintainer, more of an iterator, whereas innovation only comes in re-invention and Nokia waited too long to make the next big bold move ... that is now Apple’s challenge. Apple has arrived at a very safe place, it is responsible for something everybody loves, so it feels it has to keep it going.'"
Oddly enough, this comes alongside news that a different former insider, Thomas Zilliacus (who was Nokia’s former Asia-Pacific CEO), has founded a company called "Newkia" in the wake of Microsoft's acquisition of Nokia. His goal is to take on former Nokia engineers and set them to building phones again — this time, running Android.
My sister got a newkia after her old car was totalled. Personally I wouldn't be caught dead driving one.
More like they got pregnant, had a severely disabled child, and their only sane option is the marry the father.
Log in or piss off.
Nope, Nokia wasn't defeated from the outside, it committed suicide.
I'm pretty sure you mean Microside.
To summarize: if you're not selling the next big thing in the next product cycle - no matter how big you are, and Apple is literally the biggest - then you will face certain doom.
Frankly that sounds like all kinds of ridiculous. I don't particularly like Apple, but I don't sense any sort of stagnation, they have a fairy wide portfolio of products, and have they committed any serious foibles in recent history. They could afford not coming up with the next two big things and still not suffer mightily. Some might point at Microsoft, Nokia and Blackberry as cautionary tales of not innovating. To which I would respond: Microsoft's current ills can be largely attributed not to not innovating, but to half-assed innovation at the expense of its core businesses (while if it had stayed boring it wouldn't presently be undergoing so much restructuring); Nokia was and is largely a phone maker which did not diversify enough when it had a chance while also making a wrong bet on the future of phones, while Blackberry, ah... Blackberry is a monkey in the time of chimpanzees.