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Facebook Buys Israeli Mobile Analytics Startup Onavo

rtoz writes "Israeli Mobile Data Management Startup "Onavo" has announced that it has been acquired by Social Media Giant Facebook. Facebook will get its first office at Israel by acquiring Onavo. Techcrunch has mentioned that Onavo will give facebook a much deeper tech bench to measure how its mobile services are working. 'Onavo will be an exciting addition to Facebook,' a Facebook spokesperson told AllThingsD. 'We expect Onavo's data compression technology to play a central role in our mission to connect more people to the internet, and their analytic tools will help us provide better, more efficient mobile products.'"

5 of 38 comments (clear)

  1. Re:Technology is all about marketing now. by Opportunist · · Score: 2, Insightful

    Capitalism is about to come apart at the seams, actually. It was about a product and selling a product. All that's left by now is selling, and the current pinnacle of the devolution is that we're just selling the selling now.

    That's what Facebook is, essentially. It's selling you info that allows you to sell your products. Since that is far more profitable than actually selling a product (because you have the expense of actually making a product) whereas Facebook can simply sell a "self producing" product (its users), market dictates that everyone will have to follow. And even a surplus of supply, something that should limit the appeal to become a supplier yourself instead of providing other goods and services, has a self propagating and boosting effect, because the more companies sell selling info, the more the very same companies need selling info to stay competitive.

    In the end, all that's left is a circle jerk of people telling each other how to sell something better. Problem is just that nobody is selling a product anymore that anyone would possibly actually WANT to have.

    --
    We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
  2. Re:Onavo app by citizenr · · Score: 2, Insightful

    They ARE the bad guys.

    --
    Who logs in to gdm? Not I, said the duck.
  3. "mission to connect more people to the internet" by Anonymous Coward · · Score: 2, Interesting

    My, aren't they philantropic all of a sudden. Except that "the internet" means "facebook", and the price tag is having everything you post as well as everything else you do, slurped up, sliced, diced, analysed, sold off to the highest bidder in convenient packages, and regularly dressed up in a "New! Improved!" privacy policy, which usually means less choice to bare ever more, for you.

    Of course, we all expect cheese-curdling weaselspeak from this sort of announcement, but even that has limits, and even here they "innovate". Yep, that's the face of "innovation" these days. Better get used to it, more is coming.

  4. Re:"mission to connect more people to the internet by amiga3D · · Score: 2

    The fact is that over 90 percent of the public doesn't give a shit about privacy. If they did facebook would have disappeared by now. I deleted my facebook account 3 years ago, I only had it at all to see pictures of my grand children that my daughter and daughter-in-law posted there. Eventually I got so annoyed with facebook's crap I just deleted the damn thing. All this ranting is pointless though because almost everyone on facebook knows that they have no privacy and don't care about it.

  5. NSA tie in? by j33px0r · · Score: 2

    So my questions are: Does being based in Israel provide Facebook's Israeli "subsidiaries" with the ability to use the data from Facebook users differently, that is, in a way that is similar in some aspect to how Israel has access to raw collect NSA data on American citizens in ways that American law doesn't allow? Not to be all conspiracy theory driven but is there a Facebook / NSA connection in this?

    I'm thinking back to the earlier /. post on "NSA Shares Intel On Americans With Israel" http://yro.slashdot.org/story/13/09/11/1752223/nsa-shares-intel-on-americans-with-israel