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Bell Canada To Collect User Data For Advertising

Posted by Soulskill on from the because-it's-not-enough-that-they-already-pay-you-money dept.

beerdragoon writes "One of Canada's biggest mobile and TV providers will soon begin collecting detailed information on usage patterns of its subscribers. Starting November 16th, Bell plans on using this information to provide targeted ads for subscribers. According to Bell this policy will allow customers 'to receive Internet advertising that's relevant to them rather than the random online advertising they're receiving now.' Customers have until the 16th to opt out of the targeted ads, but there doesn't appear to be a way to opt out of the data collection. Apparently this is not illegal, but it is certainly considered unethical by many."

1 of 127 comments (clear)

  1. Looks like they're already on it by phorm · · Score: 5, Informative

    According to CBC, the privacy commissioner is Already Starting an Investigation