China's "Singles Day" Is the World's Biggest Online Shopping Blitz

hackingbear writes "While the Cyber Monday after Thanksgiving is the busiest online shopping day in the U.S., it pales in comparison to China's Singles' Day on November 11, which started out in the 1990s as a protest to Valentine's Day. Sales on Singles' Day last year for Alibaba Group, China's biggest e-retailer, totaled more than $3.1 billion, doubling the $1.5 billion spent by U.S. consumers on Cyber Monday in 2012. This year, Alibaba's two ecommerce sites, Tmall and Taobao Marketplace, are expecting sales of at least $4.9 billion."

Comments

When is American Thanksgiving?

[Bradmont]

As a Canadian, I want to prepare for my online shopping discounts, but I can never remember when it is...

Re:When is American Thanksgiving?

[Anonymous Coward]

Wait, there were TWO Columbuses??

Re:How is this a protest?

[jbeaupre]

We already have many holidays targeted at singles, with extensive marketing. They are called Friday Night, and sponsored by every beer and liquor company, plus Trojan.