Electric Cars: Drivers Love 'Em, So Why Are Sales Still Low?

cartechboy writes "The electric car challenge is what insiders call "getting butts in seats" — and a lot of butts today still belong to humans who are not yet buying electric cars. The big question is: Why? Surveys show drivers are interested in electric cars--and that they love them once they drive them. EVs also cost less to maintain (though more to buy in the first place) and many experts say they're simply nicer to drive. So what's the problem? Disinterested dealers, uneven distribution, limited supplies, and media bias are some potential challenges. Or maybe it's just lousy marketing--casting electric cars as a moral imperative or a duty, like medicine you have to take."

Comments

it's easy

[bitt3n]

show me an electric car I can slap my truck nuts on without it looks like I'm doing it ironically, and you got yourself a sale

Re:it's easy

[Areyoukiddingme]

Elon Musk got quoted this week saying Tesla will be building a pickup truck in 2015.

So... give it a couple-three years and you can dangle your nuts in public all you like.

And knowing Elon, it won't be at all ironic. The motor on a Roadster is 60 lbs. With the space available in a truck frame, you can bet he'll put in a couple of fat puppies with so much torque it can drag around two F-150s like a pair of really dangly truck nuts.

Re:I'll buy one...

[blue trane]

Reagan proved deficits don't matter. The Fed just expands its balance sheet to buy govt bonds, taxes aren't even necessary. Then govt uses fiscal policy to subsidize wages so there's no wage-price spiral inflation. Electric car companies produce cars with a low payroll liability, and govt further subsidizes the cost for the consumer because it's a good idea and helps society. Everybody wins.