Slashdot Mirror
Streaming and Cord-Cutting Take a Toll On the Pay-TV Industry
First time accepted submitter ClarkSchultz writes "Harris Interactive confirms that consumers streaming video content prefer the practice of binge viewing.The news isn't a big shocker to streaming concerns such as Netflix, Amazon, and Redbox Instant which have been mining viewer habits data, but it has an important read-through for broadcasters like CBS, NBC, Fox, and ABC. Though ad rates could fall if more viewers wait until series are available for streaming, the payoffs for quality content are proving lush: 1) CBS says it paid $700K per episode for streaming rights to Under the Dome 2) AMC Networks has pointed to Netflix as contributing to the success of Breaking Bad after initial ratings were soft. If streaming wins, who loses? Front and center is the Pay-TV industry. A wave of merger rumors (Charter/Cox/Time Warner Cable/Comcast/Dish Network) indicates the industry knows the trend of subscriber losses to the cord-cutting phenomenon will continue. An online TV initiative from a tech heavyweight like Sony, Apple, Google, or Intel could also disrupt the industry enough to put cable and satellite companies into an even bigger tailspin."
1. Show your programs as scheduled.
2. After the show ends, post the episode for purchase within 24 hours.
3. After the season ends, post the entire season at a discount over individual episodes.
People want content and they want it right away. If you wait too long they will pirate it, or they'll just stop caring. Get the money while you can and stop worrying about breaking your business model, because TV is dying anyway. Adapt or die a quick death.
My problem is that the government allowed the telecom industry to charge the public to build the infrastructure to build high-speed and they've taken the money and done nothing with it. And the government hasn't taken the industries to task.
Well, there's spam egg sausage and spam, that's not got much spam in it.