Chromebooks Have a Lucrative Year; Should WinTel Be Worried?
Chromebooks, and ChromeOS have come a long way, and this year two of the best selling laptops at Amazon are Chromebooks. Computerworld calls it a punch in the gut for Microsoft.
"As of late Thursday, the trio retained their lock on the top three places on Amazon's best-selling-laptop list in the order of Acer, Samsung and Asus. Another Acer Chromebook, one that sports 32GB of on-board storage space -- double the 16GB of Acer's lower-priced model -- held the No. 7 spot on the retailer's top 10. Chromebooks' holiday success at Amazon was duplicated elsewhere during the year, according to the NPD Group, which tracked U.S. PC sales to commercial buyers such as businesses, schools, government and other organizations. ... By NPD's tallies, Chromebooks accounted for 21% of all U.S. commercial notebook sales in 2013 through November, and 10% of all computers and tablets. Both shares were up massively from 2012; last year, Chromebooks accounted for an almost-invisible two-tenths of one percent of all computer and tablet sales."
I wiped the Chome OS off of the Chrombook. For me it was just a cheap netbook.
Chromebooks aren't for geeks, they're what you buy for your Mom/Dad/kids/salespeople so you don't have to play tech support because they can't be screwed up like a Windows laptop can.
They are making great inroads into educational and some business markets for the same reasons, low acquisition and support costs.
In this case, I think the answer is yes, but the headline is misleading nonetheless. First, some Chromebooks use Intel chips, so Intel is probably getting a cut of this. Microsoft has more to lose than Intel here.
Second, Windows faces competition from a lot more than just Chromebooks, and I'd argue that Chromebooks aren't the reason why Windows is hurting. Rather, Windows netbooks and tablets have failed to be very compelling, so all the other competitors are doing well. I think that, while Chromebooks are getting more compelling, the biggest driver here is that WinTel laptops are getting less compelling faster.
Third, aren't Windows sales dipping across the board, anyway, in favor of more mobile devices? That seems like the biggest threat to WinTel, not Chromebooks.
Wintel has already lost teenagers, grandparents, and all those who use computers just for email and facebook. They have switched to phones, tablets, and now some of them to Chromebooks. If Chromebooks weren't around, they still wouldn't be buying Wintel, but Android or iOS.
But...corporate America is still solidly entrenched, and they are just now moving on from Windows XP to Windows 7. In 10 years or so, when Windows 7 is as old as XP is now, That's when they will start to think about where to go next, and whatever it is, that option isn't around yet. So we'll see!