Cheerios To Go GMO-Free

Hugh Pickens DOT Com writes "ABC News reports that General Mills has ended the use of genetically modified ingredients in Cheerios, its flagship breakfast food. General Mills has been manufacturing its original-flavor Cheerios without GMOs for the past several weeks in response to consumer demand. Original Cheerios will now be labeled as 'Not Made With Genetically Modified Ingredients,' although that it is not an official certification. 'We were able to do this with original Cheerios because the main ingredients are oats,' says Mike Siemienas, noting that there are no genetically modified oats. The company is primarily switching the cornstarch and sugar to make the original Cheerios free of GMOs. Green America has been targeting Cheerios for the past year to raise the profile of the anti-GMO movement. 'This is a big deal,' says Green America's Todd Larsen. 'Cheerios is an iconic brand and one of the leading breakfast cereals in the U.S. We don't know of any other example of such a major brand of packaged food, eaten by so many Americans, going from being GMO to non-GMO.' For its part, General Mills says, It's not about safety,' and will continue to use GMOs in other food products."

Comments

TPP will make it illegal

[WOOFYGOOFY]

The TPP will make it illegal to label your food GMO free and no, it won't matter what your nation's legislature had to say on the topic or would like to say later. The TPP will supercede the laws of you nation's legislature:

http://www.huffingtonpost.com/2013/12/09/obama-trans-pacific-partnership_n_4414891.html

http://www.nationofchange.org/trans-pacific-partnership-and-monsanto-1372074730

http://action.fooddemocracynow.org/sign/stop_tpp_tafta_monsanto_protection_act_on_steroids/

http://www.huffingtonpost.com/ellen-r-shaffer/tobacco-symbol-of-corrupt_b_4439416.html

http://www.naturalnews.com/041965_tpp_gmo_labeling_monsanto.html#

FUD...

[bayankaran]

Quite contrarily, GMO seeds have been repeatedly used for market domination through legislative bullying, most infamously ending in the suicide of farmers in india due to non-affordable seed prices after Monsanto cleared the market from other companies by undercutting and legal bullying before rising the cost.

I have been following farmer suicides in India for a long time. The reasons are complex. They include crop failure at an inopportune time, non-seasonal and extended droughts, and inability to pay debts from unscrupulous moneylenders and so on. Monsanto or its pricey or unaffordable seeds directly causing a farmer to suicide - you might be able to find one or two examples, but that's not the norm.
Monsanto is famous (or infamous) in India for their GMO Bt Cotton https://en.wikipedia.org/wiki/Bt_cotton. But Bt Cotton is only cultivated in the state of Maharashtra...suicides happen in many other states too. And given the options for cotton seeds, BT Cotton may not be that bad an idea.
I agree Monsanto is borderline evil and creepy. There are valid reasons to argue genetically modified crops are a bad idea (or a good idea), but you should not add Indian farmer suicides to make a point. That's FUD.