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Creating Better Malware Warnings Through Psychology
msm1267 writes "Generic malware warnings that alert computer users to potential trouble are largely ineffective and often ignored. Researchers at Cambridge University, however, have proposed a change to the status quo, believing instead that warnings should be re-architected to include concrete, specific warnings that are not technical and rely less on fear than current alerts."
The fake warnings that get people to click on them will just copy the wording and format of the new warnings and use those to entice people to "click here to avert catastrophe".
Oh, and browsers shouldn't be able to put up dialog boxes which look like native ones
Pretty hard to prevent when they can display arbitrary images. You'd have to do something they couldn't replicate, like personalizing it per user, or using a reserved part of the screen.