CES 2014: There's a 'Pre-Show' Before the Consumer Electronics Show (Video)
The annual Consumer Electronics Show (CES) in Las Vegas is the largest electronics show in the U.S. these days. It's so big that small companies easily get lost among the industry giants and their huge, noisy show floor displays. But there is a press-only 'pre-show' called CES Unveiled that gives visibility to companies that don't have 20' tall displays full of celebrity shills and other razzmatazz. So, in hopes of finding some products more interesting than the inevitable CES "Oh, look! Our latest TVs are 2" wider than last year's models!" blather over incremental improvements to existing products, Tim Lord went to CES Unveiled -- and found a few products that were not repeats from previous years. Good products? Useful? Maybe, maybe not. You decide.
It's not a show for consumers. It's a press show for things they hope to sell to consumers. The press is the audience not you.