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How Can Nintendo Recover?

Nerval's Lobster writes "Nintendo's revenue and profits are tumbling faster than Mario into a bottomless pit. Company executives recently suggested the next-generation Wii U console would sell 2.8 million units between April 2013 and March 2014 — significantly below the 9 million units predicted in previous estimates. Contrast that with Sony's PlayStation 4 and Microsoft's Xbox One, which sold 4.2 million and 3 million units, respectively, in their first six weeks of release. In lowering its hardware and software estimates, Nintendo also expects to take a loss by the end of its fiscal year in March. Nintendo's attempt to carve a niche for itself as an ecosystem for casual gamers has also run into a massive obstacle in the form of smartphones and tablets, which quickly developed into popular gaming platforms. Nintendo is reportedly considering a 'new business model,' according to Bloomberg, with its CEO telling a gathering of reporters in Osaka: 'Given the expansion of smart devices, we are naturally studying how smart devices can be used to grow the game-player business. It's not as simple as enabling Mario to move on a smartphone.' While Nintendo could probably made some good money off legacy gamers by bringing its (much loved) portfolio of older titles to iOS, Android, and other platforms, that move to mobile might further weaken its hardware sales. So what do you think? If you were in charge of Nintendo, how would you turn it around?"

9 of 559 comments (clear)

  1. Mushrooms! by Anonymous Coward · · Score: 2, Funny

    If Nintendo want to get bigger they should eat some of those red and white mushrooms!

  2. Re:Personally? by narcc · · Score: 4, Funny

    I don't think this is what you want.

  3. How I'd turn Nintendo around by TheloniousToady · · Score: 5, Funny

    odnetniN.

  4. Hybrid Mashup Games are the Answer by wbr1 · · Score: 4, Funny

    Dr. Mario Vs. Proctologist Simulator 2013
    It's a winner no matter which way you look up it.

    --
    Silence is a state of mime.
  5. Re:Personally? by buchner.johannes · · Score: 4, Funny

    I would first crowdsource ideas over the internet to find the leaders of the future, those who can think outside the box. Then I would invest a million dollars into this bananaquackmoo, he seems to have smart ideas.

    --
    NB: The message above might reflect my opinion right now, but not necessarily tomorrow or next year.
  6. When everything else fails. by Z00L00K · · Score: 5, Funny

    The answer is adult content.

    --
    If builders built buildings the way programmers wrote programs, then the first woodpecker would destroy civilization.
  7. Re:Kids are tablet crack-addicts now by narcc · · Score: 1, Funny

    an open platform like Android

    LOL!

  8. Re:Dump the Japanimation by trytoguess · · Score: 3, Funny

    You mean do more besides the whole "Japanimation" thing correct? Unless you seriously meant they should just ignore their core demographic in Japan...

  9. Re:Nintendo is the last company that understands c by RaceProUK · · Score: 3, Funny

    requiring an internet connection, thus ruling out putting it in the living room with the TV

    If only there was some way devices could communicate wirelessly. It could be given a cool-sounding name like Redfang or Wiffy.

    --
    No colour or religion ever stopped the bullet from a gun