Slashdot Mirror

← Back to Stories (view on slashdot.org)

Microsoft Paying for Positive Xbox One Coverage on YouTube

Posted by Unknown on from the smell-of-fresh-cut-astroturf dept.

An anonymous reader writes "Microsoft, partnered with Machinima, has put forth a promotion for YouTube personalities: make a video about the Xbox One and get money for it. Problematically, they also require the reviewer not to disclose that they're getting paid (or mention anything negative), which breaks FTC disclosure rules (PDF). Microsoft has a well-known history of astroturfing, but is this the first proof of them doing it illegally?"

2 of 128 comments (clear)

  1. all astroturfing is immoral by Anonymous Coward · · Score: 4, Insightful

    its legality is irrelevant

  2. Re:Well by Sechr+Nibw · · Score: 3, Insightful

    Well, I never did play Pokémon, but I have to ask: does one ever really outgrow Zelda? Maybe the new games don't do it for you, but don't you ever find yourself wanting to play Ocarina again?