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20,000 Customers Have Pre-Ordered Over $2,000,000 of Soylent

Daniel_Stuckey writes "Less than a year ago, Rob Rhinehart published a blog post explaining how he had stopped eating food and begun living entirely on a greyish, macro-nutritious cocktail. Today, he told Motherboard that he's sold more than $2 million worth of Soylent to tens of thousands of post-food consumers worldwide—and that it's on track to ship next month. 'We have crossed $2,000,000 in revenue from over 20,000 customers, with more every day,' Rhinehart told me. 'International demand is really picking up as well.' This despite the fact that Soylent isn't technically on the market yet, and has thus far only been available to beta testers. Rhinehart's company spent much of last year tinkering with the formula—the version he tried first was deficient in sulfur, and contained since-jettisoned ingredients like cow whey. But there's been a steadily building crescendo of publicity—both positive and negative—around the project since its inception."

7 of 543 comments (clear)

  1. Re:"Soylent Green is people!" by noh8rz10 · · Score: 5, Funny

    thanks for the spoiler alert.

  2. But How Does It Taste? by Greyfox · · Score: 5, Funny
    "It varies from person to person..."

    Yes, I stole that from Futurama

    --

    I'm trying to teach myself to set people on fire with my mind... Is it hot in here?

  3. Re:"Soylent Green is people!" by Anonymous Coward · · Score: 5, Funny

    wait are you saying it's made OF people?

    I'm not sure. My pal Mitt told me Soylent Green is made of corporations.

  4. Re:Guy is a loon by wonkey_monkey · · Score: 5, Funny

    I now have the body of a 12 year old

    That's not cool. Let the parents have some closure.

    --
    systemd is Roko's Basilisk.
  5. Re:"Soylent Green is people!" by Anonymous Coward · · Score: 5, Funny

    You want a truly great read, get the book. You want a horrible viewing experience, get the film.

    You want to make up your own mind instead of being told what to think by someone on the internet, do both.

    For completeness:

    You don't care about it: do neither.

  6. Re:No matter it's Soylent or Soylent Green ... by Anonymous+Cowled · · Score: 5, Funny

    I wouldn't imagine that the FDA would have much to say, beyond the usual cleanliness checks, etc. that any food company faces.

    I dunno - if they find that he's grinding up people to make his "food", they might be pretty pissed.

  7. Re:"Soylent Green is people!" by synaptik · · Score: 5, Funny

    My pal Mitt told me Soylent Green is made of corporations.

    No, that would be Torgo's Executive Powder.

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    HSJ$$*&#^!#+++ATH0
    NO CARRIER