Reports Say Satya Nadella Is Microsoft's Next CEO
Nerval's Lobster writes "Microsoft's next CEO will be Satya Nadella, if current reports prove accurate. According to Re/code, which drew its information from "numerous sources close to Microsoft," Nadella could officially assume the role in early February. Meanwhile, anonymous sources speaking to Bloomberg suggested that co-founder Bill Gates could be forced to give up his longtime chairman role. Nadella (again, if confirmed) seems a logical choice for Microsoft. He's been with the company for more than twenty years, eventually becoming executive vice president of its Cloud and Enterprise division. The enterprise remains a key—perhaps the key — customer segment for Microsoft, especially as its mobile and consumer efforts (excluding the Xbox) have floundered in recent years; in order to retain those business clients, Nadella and his team embarked on the creation of 'Cloud OS,' the platform that powers Microsoft's large-scale cloud services such as SkyDrive, Azure, and Office 365. Under his guidance, Microsoft's revenue from cloud services has grown by several billion over the past few years, so he's shown that he can expand a business. In addition, his technical background could afford him a measure of respect from Microsoft's legions of engineers and developers. But if he's ultimately tapped for the CEO seat, Nadella faces one of the toughest jobs in the technology industry: not only does he need to craft a plan that will allow Microsoft to grow and prosper in an integrated, holistic manner—he'll need to do it while guiding the company through the massive internal reorganization initiated by his predecessor, Steve Ballmer."
... the start button has been in 8.1 since it was released some months ago. I'd prefer if he brought back also the start MENU, and Aero. My computer is not a tablet, it does not need features designed for touch-screen, or removed to "improve battery life", so I will not install an OS that treats it like one.
"pivot to Devices and Services" -- That's Ballmerese for "doubling down on your core incompetencies"
Why is Microsoft trying so hard to compete against highly capable Apple and Google? It's a symptom of 15 years of typical Ballmerist "ooh, shiny.. gimme! I want one too!!!"?
They just aren't institutionally set up to do so.
Plan for incoming Microsoft CEO:
0) Assume your predecessor was wrong about everything until proven otherwise.
1) Halt the re-org until you know what you're doing.
2) in addition to "Devices and Services", how about, uh, ***Business Software***???? Now that I work in a mid-large company there is all sorts of ugly and junky application software whose capabilities and quality makes Microsoft Office seem like, oh, a properly-working HAL 9000.
Instead of throwing themselves up in a pathetic siege against highly capable, wealthy and motivated, Apple and Google, why not shoot for a much softer target: Oracle (other than the relational database). People hate them more than Microsoft and their products are poor.
Microsoft's primary focus should be "Diversified Business Software": there is a large range of software across many areas with much lower existing standard capability and quality than in the consumer market. MS has the scale to attack this heavily, could actually be good here, and make money consistently.
3) Windows. Oy vey. Microsoft will remain a primary business software company forever. Deal with it. So, a plan.
* Release Windows 7.5, backporting all the internal improvements of the Win 8 series which can fit, keeping the Win 7 interface. Expect all your business to upgrade to this, and skip Win 8. It will be the new XP, and you'll support it for at least a decade. Deal with it.
* Release Windows 8.5 with slightly-less bogosity, and lower your expectations.
* Much more seriously, go to the Research group and academia and work exceptionally hard to make a truly great, innovative, non-touch desktop interface, possibly including other physical input modalities (alternate mice, hardware, who knows?) Make Windows 9 (or 10) a really big deal. Not different for merely the sake of difference, but unmistakably GOOD. Recognize the physical realities of the world and humans.