UK Council To Send Obese People 'Motivational' Texts Telling Them To Use Stairs
Qedward writes "Stoke-on-Trent City Council is sending texts to obese people in the area to help motivate them to lose weight. Examples of the texts sent include 'aim to eat a variety of fruit and vegetables each day,' 'aim to eat regular meals and keep a check on snacks and drinks' and 'maybe walk to the shops or use the stairs more often.' Over 100,000 people in the region are overweight or obese, the council said, and the texts are for those who are aged at least 18, have a body mass index of 25 or over and who have proactively signed up to receive the motivational messages."
BMI is designed as a measure of population weight, not individual. Mine is over 30, making me technically obese, yet I have so little body fat I cannot float in swimming pools, and only just in the ocean.
Actually, if you RTFS, they signed up to receive the messages. So it's called for.
Duh, that is the secondary purpose for the texts.
-The wise argue that there are few absolutes, the fool argues that there are no probabilities.