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Apple Rumored To Be Exploring Medical Devices, Electric Cars To Reignite Growth

An anonymous reader writes "The Apple rumor mill is alive and well. This time around the tech giant is rumored to be looking into exploring medical sensor technology related to predicting heart attacks, and might even buy Tesla. 'Taken together, Apple's potential forays into automobiles and medical devices, two industries worlds away from consumer electronics, underscore the company's deep desire to move away from iPhones and iPads and take big risks. "Apple must increasingly rely on new products to reignite growth beyond the vision" of late founder Steve Jobs, said Bill Kreher, an analyst with Edward Jones Investments in St. Louis. "They need the next big thing."'"

10 of 255 comments (clear)

  1. Not a good sign by Akratist · · Score: 5, Insightful

    It always seems that when companies start trying to branch out into wildly dissimilar industries, it's a sign of trouble within the organization. Do what you do well, figure out how to do it better if things aren't going how you'd like them. Don't try making sushi if you've always sold donuts.

  2. Bullshit by Bogtha · · Score: 4, Insightful

    the company's deep desire to move away from iPhones and iPads

    iPhones and iPads make Apple an obscene amount of money and they are in a controlling position in the market. It should go without saying that they don't have "a deep desire to move away" from them. Add new product categories? Sure. Move away from iPhones and iPads? Nope.

    "Apple must increasingly rely on new products to reignite growth beyond the vision" of late founder Steve Jobs, said Bill Kreher, an analyst with Edward Jones Investments in St. Louis. "They need the next big thing."'"

    Growth is a bullshit metric. A company with one customer can grow their user base 1000% by getting to ten customers. A company with hundreds of millions of customers can't grow like that. Growth naturally slows as a company gets larger. Only bullshit artists looking to get page views or prop up a stock price blather on about how Apple need the next big thing to continue growing. They don't need to continue growing. They are raking money in faster than just about any other company. Trying to grow at the same rate as they have done in previous years is not only a ludicrously unachievable expectation to place on them, it's probably bad for business if they were stupid enough to try. Apple's core strength has always been a small, focused product family.

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    Bogtha Bogtha Bogtha
  3. Re:Take medicine away from the wizards by CanHasDIY · · Score: 4, Insightful

    Yeah, medicine and the treatment of illness is a real global conspiracy alright.

    Keeping the cost of it high seems to be.

    Next time you need a fairly major medical procedure, refuse to pay until you get an itemized bill - you'll be amazed at some of the bullshit they try and charge you for; $50 for the off-brand Sharpie they used to mark your skin, for example.

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    An enigma, wrapped in a riddle, shrouded in bacon and cheese
  4. Not so stupid as it many people here seem to think by vikingpower · · Score: 3, Insightful

    Remember that HP once was almost only known as a producer of measurement equipment. Then they went into the computing hardware business big time. They, too, needed the "next big thing". As much as I may despise Apple, from a corporate-strategical point of view such a move sounds like making a lot of sense for Apple.

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    Religous speak to God. Insane are spoken to by God. When all shut up, one can finally hear Shostakovich in peace
  5. Apple has never been a growth-first company by the+computer+guy+nex · · Score: 5, Insightful

    If Apple cared about selling more widgets, they would have created lower-priced versions of all of their products years ago.

    Analysts want Apple to run the company their way, and Apple is refusing to do it. Good for them in my opinion.

  6. Re:Take medicine away from the wizards by ccguy · · Score: 4, Insightful

    Apple could be in a position to leverage advances in sensing technology to make medicine cheaper and much more accessible.

    Low prices is Apple's motto all right

  7. Re:Take medicine away from the wizards by starless · · Score: 3, Insightful

    I think that;s probably more of a national conspiracy (in the US) than a global conspiracy...

  8. Re:Buy samsung instead by msauve · · Score: 3, Insightful

    ...because in 2006, Samsung clearly copied the design of Apple's 2010 iPad. Maybe Apple should buy them just for their time travel technology.

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    "National Security is the chief cause of national insecurity." - Celine's First Law
  9. Re:Take medicine away from the wizards by i+kan+reed · · Score: 4, Insightful

    I think you don't need a conspiracy to explain the broken conditions in the US. Just an obsession with free market solutions in a field that can never be a free market.

  10. *sigh* by sootman · · Score: 3, Insightful

    "The Apple rumor mill is alive and well."

    And, you can stop reading right there. Analysts are idiots, and rumors usually turn out to be wrong.

    As for growth... "Last year, we grew (revenue) by $14 billion to $15 billion. Yes, those percentages are smaller compared to a year earlier and two years earlier and so forth. But that doesn't mean that you're not a growth company. We were in hyper-growth, or whatever is above growth. We went from $65 billion to over $100 billion to $150 billion to $170 billion. These are historic, unprecedented numbers. I don't know any companies adding growth at that level. So when you say $14 billion to $15 billion compared to those numbers, it's clearly smaller and a smaller percentage, but, to put it in some context, that's like adding three Fortune 500 companies in a year. [emphasis mine] I think that's hard to say that's not a growth company."

    --Tim Cook to the WSJ Feb 7, 2014

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