Netflix Blinks, Will Pay Comcast For Network Access
We've mentioned several times the tension between giant streaming sources (especially Netflix), and ISPs (especially Comcast, especially given that it may merge with Time-Warner). Now, Marketwatch reports that Netflix has agreed to pay Comcast (amount undisclosed) for continued smooth access to Comcast's network customers, "a landmark agreement that could set a precedent for Netflix's dealings with other broadband providers, people familiar with the situation said." From the article:
"In exchange for payment, Netflix will get direct access to Comcast's broadband network, the people said. The multiyear deal comes just 10 days after Comcast agreed to buy Time Warner Cable TWC -0.79% Inc., which if approved would establish Comcast as by far the dominant provider of broadband in the U.S., serving 30 million households" I wonder how soon until ISPs' tiered pricing packages will become indistinguishable from those for cable TV, with grouped together services that vary not just in throughput or quality guarantees, but in what sites you can reach at each service level, or which sports teams are subject to a local blackout order.
They'd be receiving money from Sears when I drove my car to the mall.
Why do people accept this?
tone
Not long. The cable guys are, in this way, just like the Bellheads. They see their real moneymaker as these blasted tiered services (never mind their historical roots in equipment limitations). Soon you will probably have to buy the Disney package to be able to get the Google package to be able to get slashdot.
What I think of the judges that thought this was a good idea is not fit for slashdot, much less polite company.
There's no reason for private companies to profit off the basic requirements of a functioning society.
Communications is so critical that the US Constitution writes in the Postal service as part of it.
Internet communications should be treated as a basic service.
Once this happens, we can restructure more government services to be properly internet enabled.
Really, private companies do not serve the interests of the public. They never have. They never will.
Private companies are great at the luxuries of life, not the basics.
This is why the FCC should have classified ISPs as Common Carriers a long time ago and given themselves regulatory power over this aspect of these businesses. The FCC chose NOT to give themselves power to regulate ISPs and now we (the customers) are paying the consequences.
Maybe it is time for Google, Facebook, etc.. start charging Comcast for access to their networks?
What a shame Netflix took a step back on this and what a shame Netflix didn't get any support by the giants of the internet.
Regulatory burden? WTF? The only regs Comcast and its ilk adhere to are those that they purchase.
Here's what real regulation would look like -- no ISP may be a content provider of any type, nor can a parent company own both an ISP and a content provider/producer/etc. You can own one or the other, but not both.
The ONLY reason Comcast has a hardon for Netflix is because it is a content provider and Netflix threatens their model.
What changed under Obama? Nothing Good
This isn't quite the same net neutrality issue here. Netflix isn't paying to stop service degradation or increase priority of their traffic -- they're basically just switching service providers and paying Comcast to host their servers. It may even end up cheaper for Netflix.
Bandwidth is not free. As such, either you want Netflix to free-ride over Comcast investment, or you agree for the asymmetry to be compensated to Comcast.
Comcast isn't free-riding over anyone. Netflix paid for their outbound bandwidth, and Comcast's customers are paying for the inbound. Everyone's getting paid, but Comcast wants to double-dip. In 2005 Ed Whitacre (then CEO of SBC) said of popular service providers:
"Now what they would like to do is use my pipes free, but I ain't going to let them do that because we have spent this capital and we have to have a return on it. So there's going to have to be some mechanism for these people who use these pipes to pay for the portion they're using. Why should they be allowed to use my pipes?"
There was a serious uproar about that, with people rightfully claiming that Ed had no leg to stand on since SBC's customers were already paying for their inbound bandwidth. Exactly what is different now that makes this argument more legitimate?