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The Next Keurig Will Make Your Coffee With a Dash of "DRM"

FuzzNugget writes "Apparently seeking to lock competitors out of the burgeoning single-serve coffee market, Green Mountain Coffee Roasters, maker of the popular Keurig coffee machines, will make their new machines work with licensed pods only. GMCR's CEO confirmed this in a statement: 'The much-anticipated ‘Keurig 2.0’ single-cup brewing system with ‘interactive readability’ (that doesn’t work with unlicensed/copycat pods) will offer such “game-changing functionality” that consumers - and unlicensed players - will want to switch.'"

22 of 769 comments (clear)

  1. Horrible coffee by Tough+Love · · Score: 4, Funny

    Coffee from pods is an affront dignity anyway. Get a proper espresso machine, or use a press.

    --
    When all you have is a hammer, every problem starts to look like a thumb.
    1. Re:Horrible coffee by jonwil · · Score: 3, Funny

      Unless you personally witnessed the beans being ground, its not proper coffee :)

    2. Re:Horrible coffee by qazxswedc · · Score: 3, Funny

      Unless you bought the beans green and roasted them yourself, it's not proper coffee :D

    3. Re:Horrible coffee by Ambvai · · Score: 5, Funny

      Unless you hate the beans yourself and picked them out of the toilet before roasting them...

      Well. You might also have to be a civet.

    4. Re:Horrible coffee by hey! · · Score: 4, Funny

      It follows that blind people have never tasted proper coffee.

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      Post may contain irony: discontinue use if experiencing mood swings, nausea or elevated blood pressure.
    5. Re:Horrible coffee by fahrbot-bot · · Score: 2, Funny

      Coffee from pods is an affront dignity anyway. Get a proper espresso machine, or use a press.

      Besides, Dolphins and Orcas are horrible Baristas. Wait, what kind of "pods" are we talking about?

      --
      It must have been something you assimilated. . . .
    6. Re:Horrible coffee by ebh · · Score: 5, Funny

      You forgot all the steps it took to evolve the civets.

    7. Re:Horrible coffee by Jarik+C-Bol · · Score: 3, Funny

      If you scrounge around Google for say, 17 seconds, and maybe use the worlds 'Insulated', 'French' and 'Press', preferably in that order, you will find, I kid you not; a veritable cornucopia of products that will satisfy your demands.

      --
      I've decided to Diversify my Holdings. I've divided my cash between my left and right pockets, instead of all in one.
  2. Keuring coffee? No thanks. by Anonymous Coward · · Score: 5, Funny

    I only drink certified genuine OEM HP inkjet printer ink. It's much cheaper than Keuring.

  3. Not my cup of tea by sideslash · · Score: 4, Funny

    Reminds me of when Microsoft attempted to make their own (proprietary, locked in) java.

  4. Re:Really? by alphatel · · Score: 2, Funny

    How much "game-changing functionality" can you really work into a fucking coffee machine?

    It turns into a coffee fucking machine. See how I did that?

    --
    When the foot seeks the place of the head, the line is crossed. Know your place. Keep your place. Be a shoe.
  5. Re:Why? by Anonymous Coward · · Score: 3, Funny

    Somehow I just don't trust drinking my coffee that we brewed out of a Lexmark ink cartridge.

  6. close the pod bay door, HAL by Thud457 · · Score: 5, Funny

    Sorry Dave, I can't let you brew that.

    I'd damn sure reprogram his memory banks with an very large axe for that kind of insubordination.

    --

    the preceding comment is my own and in no way reflects the opinion of the Joint Chiefs of Staff

  7. Re:Anti competitive by climb_no_fear · · Score: 4, Funny

    That coffee is so bad, that it isn't legal in Europe anyway.

  8. Re:Really? by jd2112 · · Score: 4, Funny

    How much "game-changing functionality" can you really work into a fucking coffee machine?

    It turns into a coffee fucking machine. See how I did that?

    So that's where the cream comes from...

    --
    Any insufficiently advanced magic is indistinguishable from technology.
  9. Re:Why? by hawguy · · Score: 3, Funny

    So, fun fact. I've recently come to terms with an ugly fact : I have a legitimate physical addiction to caffeine. If I go a full day without, I get headaches by the end of the day.

    Hardly the worst withdrawal symptoms ever, and defeated by some motrin and water ... but still, a bit upsetting. Now if you'll excuse me, I need to indulge my habit

    For this reason, I included caffeine tablets in my 72-hour earthquake survival kit. I don't want to be fighting caffeine withdrawl at the same time I'm searching for shelter. I don't trust Starbucks to have emergency power and water plus enough beans in-stock to feed my addition in case of disaster.

  10. Re:Why? by serviscope_minor · · Score: 4, Funny

    Your forgetting the grinding of the fresh beans to put in that press.

    I outsource the grinding of my coffee. I like to think it's brocken up into small pieces by an army of underpaid 3rd world seratshop labourers equipped with tiny mallettes. However, the blurb on the back of the many packets of ready-ground coffee do not confirm or deny this.

    --
    SJW n. One who posts facts.
  11. Re:Why? by jxander · · Score: 3, Funny

    Plus, I can tell everyone in the office that I'm going for a Brazilian.

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    This signature is false.
  12. Re:Why? by Greyfox · · Score: 4, Funny

    Telling me I can't have my coffee in the morning is more of a fire hazard. I'll let you figure out why.

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    I'm trying to teach myself to set people on fire with my mind... Is it hot in here?

  13. Re:Attention, MODS! by Chysn · · Score: 4, Funny

    > It is spelled *expresso* not *espresso*. I am from Italy. I would know.

    The letter X isn't used in Italian. Seems like the kind of thing you would know.

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  14. Re:Why? by hawguy · · Score: 3, Funny

    you must have a tiny-ass mug then. I Have a Cuisinart maker that grinds, and has a 4 cup setting, which perfectly fills my travel mug.

    that is by biggest complaint about the Keurig - to fill a decent size mug, you need 2 cups on the large setting. at that point you get into the Buy at coffee shop kinda price per cup.

    I think you meant to reply to the grandparent poster. I don't have a tiny-ass mug, I have a tiny ass-mug.

  15. Re:Why? by Bob+the+Super+Hamste · · Score: 4, Funny

    The way to avoid getting busted for having a coffee maker in your office is to put the coffee maker in an old computer case and run the plug out the back. One of my foreign coworkers has this setup in the server room he works in and in the 6 years I have known him no one in management or facilities maintenance has found it and no one else in the office will turn him in as they have started doing the same thing.

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    Time to offend someone