Fluke Donates Multimeters To SparkFun As Goodwill Gesture

Posted by Soulskill on Friday March 21, 2014 @05:42AM from the companies-getting-along dept.

Actually, I do RTFA writes "We recently heard about the confiscation of a delivery of multimeters to SparkFun for infringing on Fluke's trademark. One common thread in the discussions was the theme that Fluke should have let that shipment through as a goodwill gesture to SparkFun and the Maker community. Well, Fluke did one better. They announced they were sending more than $30k worth of official multimeters to SparkFun for them to do whatever they want with. SparkFun is most likely going to give them away. A great example of win-win-win?"

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Re:Nice recover by Anrego · 2014-03-21 05:54 · Score: 5, Informative

If you believe fluke's statement on the matter (personally I do), they didn't initiate this whole mess.
Re:Good PR Move by syzler · 2014-03-21 06:32 · Score: 5, Informative

Although the blog mentions, trademark , I bet the multi-meters were actually infringing upon trade dress of Fluke's multimeters. Trade mark reserves a specific logo/phrase/design. Trade dress protects the look and feel of the product. I learned a great deal about this distinction from Mattel when I created a Magic Eight Ball app for iOS when the iTunes app store first opened.