Fluke Donates Multimeters To SparkFun As Goodwill Gesture

Posted by Soulskill on Friday March 21, 2014 @05:42AM from the companies-getting-along dept.

Actually, I do RTFA writes "We recently heard about the confiscation of a delivery of multimeters to SparkFun for infringing on Fluke's trademark. One common thread in the discussions was the theme that Fluke should have let that shipment through as a goodwill gesture to SparkFun and the Maker community. Well, Fluke did one better. They announced they were sending more than $30k worth of official multimeters to SparkFun for them to do whatever they want with. SparkFun is most likely going to give them away. A great example of win-win-win?"

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Re:Good PR Move by Spiridios · 2014-03-21 05:49 · Score: 1, Redundant

Fluke moves from villain to hero.
$30K is cheap for good PR.
While I agree it's good PR and great thing for Fluke to do, one wonders at the price of Fluke vs the price of those knockoffs, how many Flukes will Sparkfun actually get? It's obviously not a 1:1 replacement, and probably shouldn't be, but Sparkfun might still be coming out negative on this if they were planning on selling those original meters.