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Apple, Google Vying For Mobile Game Exclusivity

An anonymous reader writes "Here's an interesting look at the battle for mobile video game money between Google and Apple. 'Last August, for the launch of "Plants Vs. Zombies 2," a highly anticipated sequel to a popular zombie-survival strategy game, publisher Electronic Arts Inc. struck a deal with Apple, which promoted the game prominently in its App Store, according to people familiar with the matter. In exchange, one of these people said, EA agreed to give Apple about a two-month window of exclusivity for the title, which wasn't released on Google's Android software until October.'"

6 of 52 comments (clear)

  1. Too bad it sucked by Anonymous Coward · · Score: 5, Informative

    because of micropayment hell.
    Was looking forward to it and would have paid for it. It as good time waster when flying.

    1. Re:Too bad it sucked by mlts · · Score: 4, Insightful

      Almost all games have fallen into that pit since 2011 and IAP became doable. Games that cost a few bucks and were very playable now are "free", but require numerous micropayments to be even playable. Want the same weapons/towers/birds that you had when you paid for the game in the pre-2011 version? That'll cost you, likely $10-20 total.

    2. Re:Too bad it sucked by Swampash · · Score: 4, Insightful

      because of micropayment hell.
      Was looking forward to it and would have paid for it.

      Quoted for great truth.

      PvZ was and remains a fantastic little cartoon tower defence game. PvZ2 is rubbish.

    3. Re:Too bad it sucked by gweilo8888 · · Score: 3

      Mod parent up. This is the reason I've stopped playing games almost entirely -- I am sick of being nickel-and-dimed to death.

  2. Re:What's the point? by gweilo8888 · · Score: 4, Interesting

    It only works well when the hardware is perceived to be equal. I've never owned a Playstation, have bought Xbox from the start and own almost every game in the Halo franchise. It's far and away my favorite non-racing game, but at the same time, it's not enough to skew me towards the XBone over the PS4.

    I still remember how Microsoft screwed the pooch on the XBone's launch, how clearly they deride the gamers who keep them in business, and I can also see how their hardware is nowhere near the caliber of that in the PS4. So for the first time, when I upgrade it will be to a Playstation and not an Xbox.

    And that shows rather nicely that exclusivity doesn't work if your hardware or overall offering is considered inferior by your potential customers.

  3. Re:What's the point? by CastrTroy · · Score: 4, Interesting

    Most likely they wanted to release it a couple months early for iOS anyway, and found a way to convince Apple to give them free advertizing for something they were going to do anyway.

    --

    Anthropic principle: We see the universe the way it is because if it were different we would not be here to see it.