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Apple Reportedly Buying Beats Electronics For $3.2 Billion

An anonymous reader writes "Multiple publications report that Apple is undertaking its biggest acquisition ever, buying Beats Electronics for $3.2 billion. The deal would give Apple control over the popular 'Beats by Dre' headphones as well as a new music streaming service. Analysts suggest the headphones will open up a new series of product lines for Apple, while the streaming service will jumpstart its efforts to compete with Pandora and Spotify, as iTunes' growth slows. 'If Apple wanted to, it could certainly have built a streaming subscription service itself; the company had been floating the notion of one with label executives in recent months. But it's possible that Apple's most recent attempts to extend its music business beyond the iTunes store helped convince Cook that he was better off getting outside help.' The deal hasn't been completed yet, but a candid video of Dr. Dre was posted to Facebook in which he appeared to confirm it."

10 of 198 comments (clear)

  1. Re:Overpriced snake oil salesmen by Mr+D+from+63 · · Score: 5, Funny

    The can buy Monster cables next.

  2. Long way from Compton by wiredog · · Score: 5, Funny

    Dre's gonna be the first hip-hop billionaire.

  3. Thing Thugs Will Beat You For by drainbramage · · Score: 5, Funny

    "Thing Thugs Will Beat You For" for $200 Alex.
    ---
    1> Apple products are the what the thugs want around here, most only threaten or beat you, some use hand guns.
    2> Those beats headphones got popular and are now being targeted by thugs.
    3> Apple see's another market for repeat (re-beat?) customers.
    4> Profit!

    --
    No brain, no pain.
  4. Re:Overpriced snake oil salesmen by fuzzyfuzzyfungus · · Score: 5, Funny

    Haven't you ever watched Frankenstein? Nothing good ever comes of mixing lighting and monsters...

  5. Re:3.2 B by Sockatume · · Score: 5, Funny

    If you think that 256 kbps AAC is "compressed to hell" you probably have a place at Xavier's School for Gifted Youngsters as some sort of bat-themed superhero.

    --
    No kidding!!! What do you say at this point?
  6. Re:Beats sound like garbage by Richy_T · · Score: 3, Funny

    Apple and beats? Sounds like a badly conceived pie.

  7. Re:Beats sound like garbage by jbeaupre · · Score: 4, Funny

    Hey, easy there. They must be good. They were developed by a Dr.

    Pardon me while I put on my Doc Martens to go get a Dr. Pepper.

    --
    The world is made by those who show up for the job.
  8. Re:how much is a name worth? by meta-monkey · · Score: 3, Funny

    Hey man, when you dis Dre you just dis yourself.

    --
    We don't have a state-run media we have a media-run state.
  9. Beets! by connor4312 · · Score: 3, Funny

    With Apple buying Beets, they're set to dominate the produce market!

  10. Re:Overpriced snake oil salesmen by painandgreed · · Score: 3, Funny

    If you want affordable, good sounding speakers, you have to build them yourself. Get one of versions of these: https://sites.google.com/site/...

    I'm going to look really funny wearing those on the bus though.