Slashdot Mirror


How Tim Cook Is Filling Steve Jobs's Shoes

The New York Times, in an article about Apple CEO Tim Cook, focuses in large part on the ways in which Cook is not Jobs. He's less volatile, for one thing, whether you think that means he's less passionate or just more circumspect. A small slice: Lower-level employees praise Mr. Cook’s approachability and intellect. But some say he is less hands-on in developing products than his predecessor. They point to the development of the so-called iWatch — the “smartwatch” that Apple observers are eagerly awaiting as the next world-beating gadget. Mr. Cook is less involved in the minutiae of product engineering for the watch, and has instead delegated those duties to members of his executive cabinet, including Mr. Ive, according to people involved in the project, who spoke on condition of anonymity because they were not authorized to speak to press. Apple declined to comment on the watch project. ... Mr. Cook has also looked outside of Apple for experienced talent. He has hired executives from multiple industries, including Angela Ahrendts, the former head of Burberry, to oversee the physical and online stores, and Paul Deneve, the former Yves Saint Laurent chief executive, to take on special projects. He also hired Kevin Lynch, the former chief technology officer of Adobe, and Michael O’Reilly, former medical officer of the Masimo Corporation, which makes health monitoring devices. Not to mention the music men of Beats.

3 of 209 comments (clear)

  1. But who will succeed Steve Jobs? by DanielOom · · Score: 5, Funny

    Maybe Apple could make a comeback under Scott McNealy, former head of SUN Microsystems.

  2. Creativity by sjbe · · Score: 5, Insightful

    Steve Jobs was not creative. At all. Name one thing he ever invented.

    Apple. As in the company. It is very much the creative brainchild of Steve Jobs. He founded it, led it, it foundered without him and he rebuilt it. If you think that didn't require immense creativity and invention then I think you don't understand the meaning of the words. Furthermore many of the important details of Apple products have been shown to be directly attributable to Steve Jobs. No, he didn't do it all himself, but then nobody does in business.

  3. Re:Left brain vs. right brain leadership by Anonymous Coward · · Score: 5, Informative

    Picasso is created Cubism w/arguable amounts of co-credit to Braque, and Wikipedia says he invented constructed sculpture and co-invented collage. You might want to research someone before you use them as an example.