Employees Staying Away From Internal Corporate Social Networks

jfruh (300774) writes As social networks proliferated in the early '10s, so did the idea of a corporate social network — a Facebook-like community on an intranet where employees could interact. Unfortunately, corporate users are staying away in droves, perceiving the systems as one more in-box they'd have to take care of and getting their social-networking fix from Facebook and the like. From what I've seen of these internal networks, another good reason is that they're not as good as the full-time social networks are, and offer access only to a small universe of particpants anyhow. They're like a central-casting "rock band" in '80s movies — they come off as conspicuously aping the real thing.

Comments

Email is the new Fax

[Trachman]

I have very successfully managed implementations of several transformations where amount of work has been reduced by approx 90-95% by moving several processess to social networks, Yammer to be specific. There are many areas in the corporate world that would benefit greatly from broader adoption of work and communications within social networks. When I will be managing my own business enterprise, which I hope will happen soon, there will be no email for everyone. My prediction is that in the corporate world of productivity, email will take the role very similiar to the one currently taken by the fax and I predict that it will take 15 to 20 years for that. If anyone is interested I would be happy to share some of the best experiences.