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Email Is Not Going Anywhere

An anonymous reader writes: It seems the latest trend sweeping the online world is the idea that email is on its way out. Kids are eschewing email for any of the hundreds of different instant messaging services, and startups are targeting email as a system they can "disrupt." Alexis C. Madrigal argues that attempts to move past email are shortsighted and faddish, as none of the alternatives give as much power to the user. "Email is actually a tremendous, decentralized, open platform on which new, innovative things can and have been built. In that way, email represents a different model from the closed ecosystems we see proliferating across our computers and devices. Email is a refugee from the open, interoperable, less-controlled 'web we lost.' It's an exciting landscape of freedom amidst the walled gardens of social networking and messaging services." Madrigal does believe that email will gradually lose some of its current uses as new technologies spring up and mature, but the core functionality is here to stay.

31 of 235 comments (clear)

  1. serious confusion by the author by Anonymous Coward · · Score: 5, Informative

    Email is actually a tremendous, decentralized, open platform

    Right, because people understand and care about that.

    So much that they've flocked by the billions to closed, centralized platforms.

    Here's the thought process of most internet users: "Are all my friends doing it?" "Does it have cute pictures of kittens?" YES -> Click on it.

    "Open", "decentralized", or "user controlled" don't enter into it at all.

    1. Re:serious confusion by the author by Anonymous Coward · · Score: 3, Interesting

      Facebook, Twitter, and Tumblr are, in case you haven't noticed, and it's all but impossible to email most people any more, who prefer to be contacted on Facebook.

      Closed centralized platforms are winning. Email is dying.

    2. Re:serious confusion by the author by Barsteward · · Score: 5, Insightful

      try them as a business communication tool, email beats them hands down

      --
      "The hands that help are better far than lips that pray." - Robert Ingersoll (1833-1899)
    3. Re:serious confusion by the author by amiga3D · · Score: 5, Insightful

      You missed the point I think. AOL, Compuserve and Prodigy used to rule. Now look, it's Facebook and Twitter and Instagram. They'll have their day too then it will be something else after they pass and e-mail will still be here.

    4. Re:serious confusion by the author by sycodon · · Score: 4, Insightful

      Facebook and Twitter and Instagram.

      Time waster, narcissist's dream, enabler for the first two.

      --
      When Fascism comes to America, it will call itself Anti-Fascism, and tell you to give up your guns.
    5. Re:serious confusion by the author by TWX · · Score: 4, Interesting

      Closed centralized platforms are winning. Email is dying.

      E-mail is not dying, I expect that its growth is not necessarily increasing at the same rate as before, but it's certainly not contracting.

      Besides, as has been proven, many technologies don't die off just because new ones are added. At work I still occasionally receive paper intra-office memos that aren't mass-distribution. We still have a FAX machine and routinely use it to both receive and send. We all still have landline telephones at our desks through our private, carrier-grade phone system, and there are only a handful of us that have forwarded our desk phones to our cells. We still send and receive via postal mail, and hell, in some countries one can still send a telegraph that's hand-courier delivered.

      Facebook right now is the most popular Compuserve or AOL, or even Myspace. It will fade in time as they make missteps and as peoples' interests change.

      --
      Do not look into laser with remaining eye.
    6. Re:serious confusion by the author by Gavagai80 · · Score: 4, Interesting

      it's all but impossible to email most people any more

      This does not match my experience at all. Everyone has an email address, if you want to contact someone it's the one thing you can ask for that you can be sure will work. Sure, they may email you back to say that they prefer to have chatty conversations on facebook.

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      This space intentionally left blank
    7. Re:serious confusion by the author by BitZtream · · Score: 4, Informative

      You're sadly confused. The 3 largest email providers are larger than Facebook, and that ignores all the other providers and corporations, and doesn't include services that are more popular then the big 3 outside the US.

      Most people don't have a Facebook account, most of the ones who do, don't use it, fewer still actually bother to login ever, and even fewer still 'prefer' it.

      EVERY Facebook user has an email address, as does EVERY twitter user ... you know how they find out about Facebook posts?

      EVERY mobile device and OS that matters comes with an email client, do ANY of them come with a Facebook or twitter client out of the box?

      Facebook is already past its peak and no longer where the cool kids go as even the kids have realized how shitty it is.

      In case you haven't noticed, the fad is ending.

      --
      Persistent Volume manager for Kubernetes - https://github.com/dwimsey/openshift-pvmanager
    8. Re:serious confusion by the author by Dan541 · · Score: 4, Interesting

      >Yes, because whenever I look at job postings, they always say: Hit us up on the Facebookz! in the contact information section.

      That's because the job postings are posted by older people who grew up in the days of email. Just wait until the 20-somethings are running companies and handling HR.

      Yes, generally only mature people are allowed to run companies.

      If your prediction was at all plausible then why haven't I seen requests for job applications via MSN Messenger, ICQ etc....?

      --
      An SQL query goes to a bar, walks up to a table and asks, "Mind if I join you?"
    9. Re: serious confusion by the author by TheRaven64 · · Score: 3, Insightful

      That was more true a year ago than it is now. Modern smartphones and data plans mean that email is becoming as easy as SMS for a lot of people who would previously only check it when they actively went to their computer. This is also true of the older generation, who previously might have turned on the computer once every day or two for email, but now increasingly have tablets that can do email, thanks to companies like Amazon selling appliances that are mainly there for videos and ebooks..

      --
      I am TheRaven on Soylent News
  2. OMFG! There's nothing we can do!!!! by Zero__Kelvin · · Score: 5, Insightful

    "“There is no point in emailing students any more," he told The Times. "They get in touch with us by social media, especially Twitter, and we’ve had to employ people to reply that way. "

    Only because "they" are idiots (both students and faculty apperently). An autoresponder that tweets back "Dear idiot student. It's called email. We use it for a reason. Use it or don't expect help." is all that they needed to "employ". Allowing students to dictate the use of inefficient mechanisms rather than teaching them the right way is pretty ironic for a school system that purports to be a University.

    --
    Guns don't kill people; Physics kills people! - John Lithgow as Dick Solomon on Third Rock From The Sun
  3. Duh. by fahrbot-bot · · Score: 5, Insightful

    Email Is Not Going Anywhere

    Duh. Instant messaging and email often serve different purposes and priorities. For example, at work, I don't use IM because *my* time is more important than your time. Email allows me to respond according to my schedule. Call me if something's really important.

    --
    It must have been something you assimilated. . . .
    1. Re:Duh. by wiredlogic · · Score: 5, Interesting

      At one place I worked they used IM extensively in-house to send messages. It was a bit weird when someone two cubes over messaged you but for quick updates it is more efficient than getting up and disturbing neighbors with a voice conversation.

      --
      I am becoming gerund, destroyer of verbs.
  4. Not the latest trend by Anonymous Coward · · Score: 5, Insightful

    This is not some latest trend. People (mostly clueless tech journalists) have been saying e-mail is going away since ICQ first appeared on the scene. Heck, they may have said it before that, but I first remember the cry of "e-mail is dead" when some tech writer first stumbled upon ICQ. The idea that e-mail is dying is just as stupid now as it was then. E-mail is a standard, e-mail is universally used. How else are you going to activate your IM account or contact a business or notify a wide range of customers about your product updates? E-mail is not going anywhere.

  5. Ubiquitous Common Denominator by markdavis · · Score: 4, Insightful

    Email is the common denominator in electronic communication. Period. Nothing else can match it when it comes to being well known, compatible with everything, and even its flexibility. Spam sucks, and there are still some issues with the way people USE Email (or incorrectly use it), but it is *the* way business communicates now. I would be crippled at work without Email.

    If you want to talk about a dying communications technology, that would be facsimile. Our fax volume is a small fraction of what it once was. Still important to have around, but people go out of their way to avoid it now. We have large scan-to-PDF-EMail copiers all over, making it so much more convenient, too.

    1. Re:Ubiquitous Common Denominator by MightyMartian · · Score: 3, Interesting

      There is still some faxing going on at our office, but the ubiquitousness of easy-to-use scanners means more and more of the documents that we used faxes for are just being sent via email. We won a contract a few years ago and literally had the hundred page document faxed to us, and then we signed and witnessed the back sheet and sent it back via fax. The last amendment was done via email. When even the lawyers are walking away from fax machines, it is definitely a technology on the wane.

      --
      The world's burning. Moped Jesus spotted on I50. Details at 11.
    2. Re:Ubiquitous Common Denominator by Wraithlyn · · Score: 4, Insightful

      Exactly.

      How do people sign up for Facebook and Twitter, or practically anything online? By providing your email address as a unique identifier and verifiable communications channel.

      It's pretty much the bedrock of online identity.

      --
      "Mind, as manifested by the capacity to make choices, is to some extent present in every electron." -Freeman Dyson
  6. And life goes on by Tough+Love · · Score: 5, Insightful

    Email is only losing the people we want to lose. You know, the ones who broadcast that joke of the day email every day CCed to everybody they know, or have ever heard of. Now, please just be good and take all that to facebook. Thxbai.

    --
    When all you have is a hammer, every problem starts to look like a thumb.
    1. Re:And life goes on by jez9999 · · Score: 3, Insightful

      I'd quite like to lose the spammers too.

  7. Cascade of brown noses by paiute · · Score: 4, Interesting

    FFS, is this going to be another breathless article about how corporate email is going out to be replaced by Yammer or some other platform de jour? Because that shit is just a waste of time. When my corporation jumped on the Yammer train (no doubt after a fiery sales pitch by some consultant), I started to see - in my email inbox, ironically - the hourly Yammer feed. It was 95% comprised of threads started by upper management which had zero to do with my day's work and which accreted into long long long posts as middle and junior managers jumped in with witless 'great idea!!!!' comments. You could smell the fecal matter on their noses. The other 5% was actual information passing between business units I had no contact with or interest in. But I am sure that in the next year or so some bright MBA will be sold on the idea of abandoning email and transitioning over to whatever the kids are using that week so that instead of getting actual targeted communications in my inbox I will be deluged with useless bullshit.

    --
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    1. Re:Cascade of brown noses by jones_supa · · Score: 4, Funny

      It's like Flingo with some features adopted from Tamber. I mostly use it to manage my BerrySpring feeds.

    2. Re:Cascade of brown noses by iluvcapra · · Score: 3, Funny

      At least it has a REST API so you can update Yammer entities with HipzZap and Plinkus. We use them with our federated QUERTOS hive at the shop, which replicates the Yammers to Wo0tgrams for iOS (or Kafoom posts on Android).

      And we read them on a boat, and we read them on a goat...

      --
      Don't blame me, I voted for Baltar.
  8. No wonder... by QuietLagoon · · Score: 5, Insightful

    ... the students are moving to Twitter. The article says that at Birmingham University it took a week or two before the administration responded to emails. That problem is not with email, it is with the University's administration.

  9. Re:Ah, but users don't want power by Noah+Haders · · Score: 4, Insightful

    no, they say "get in touch with social media" because they want their hooks in you and they want to know who your friends are and they want you to advertise to your friends. it's all commercialism and big brotherism. although NSA saves a copy of all emails exchanged so there's big brother for you as well.

  10. E-mail marketing by Anonymous Coward · · Score: 3, Interesting

    I'm in e-mail marketing.
    Wait; not the spam kind, but the kind you have to double opt-in to before recieving only those mails you explicitely want.

    The e-mail marketing market has been watching social media (mostly facebook and twitter) with interrest, as it was promissed to be the next big thing for marketeers. As it turns out, social media has already had it's popularity peak and it wasn't very high. People still use e-mail far (talking magnitude-level "far") more than social media.

    Not talking about the individuals on twitter tweeting to the whole world whenever they take a shit or eat a meal (preferably not in that order), but about the hundreds of people who don't do that but still communicate with their friends, family, collegues, etcetera. Those are the silent majority.

    From a marketing point of view, if you could either spend 1,000$ on e-mail or 100,000$ on twitter, you'd have more success with e-mail.

    In hindsight, social media has never even remotely been a thread to e-mail dominance.

  11. E-mail is the foundation of identity online by ZorinLynx · · Score: 3, Insightful

    Everything requires an E-mail account. You need an E-mail account to make a Facebook, Google, Apple, etc. account. It's the "out of band" communications method with which someone can be reached that is universal and not tied to any specific company or provider.

    If E-mail has to go away, something else needs to replace it in this manner. Phone numbers could be one way; there's already services that exclusively use phone numbers to authenticate (Telegram messenger for instance). The problem is most people, including myself, don't want to give their phone number out to everyone. E-mail, I could care less, or create a throwaway account.

    E-mail is too useful. It needs to stick around.

  12. "The web we lost" by l2718 · · Score: 4, Informative

    The author is quite confused: email predates the web by decades. It predates the internet.

  13. sukmahp3n1s at twitter dot com by khasim · · Score: 4, Insightful

    try them as a business communication tool, email beats them hands down

    Exactly. While "kids" may "flock" to whatever is "cool" today, eventually you do have to deal with other adults in structured environments.

    With email, usernames can be assigned in a structured fashion. And potentially offensive combinations can be weeded out.

    With closed systems, it is usually first-come-first-served from around the world (and that's not counting multiple accounts per person). So you might not be able to get johnsmith. And "sukmahp3n1s" does not work so well when dealing with other companies.

    1. Re:sukmahp3n1s at twitter dot com by Anonymous Coward · · Score: 5, Funny

      Oh the image of a CEOs face who just received a message containing a contract worth millions of dollars from sukmahp3n1s.

  14. SMS billing by tepples · · Score: 3, Insightful

    My cellular carrier charges 20 cents per sent SMS and 20 cents per received SMS. It gets even more expensive when a message longer than 160 characters has to be broken into multiple SMS messages in order to be delivered. I don't know of any ISPs that charge that much per byte of email.

  15. Re:You're a Second-Class Citizen without Email by BitZtream · · Score: 4, Insightful

    The young ones have already quit using it to communicate with friends.

    No they haven't. Facebook was a fad that was growing with young ones until they realized it sucks and its no longer the place they go. They still send email though. Moving to twitter for some things? Sure ... except when they want to keep things private.

    Newer businesses use newer protocols like RSS to distribute their news feeds.

    RSS has been waning for a while, no one outside the techie community watches RSS feeds.

    I'd have already ditched email entirely, except that too many people assume that an email address is something everyone has, and so without one you're a second-class citizen on the internet, barred from participating in online forums and from making online purchases.

    And there you've just contradicted every point you were trying to make.

    Email is almost dead.

    Except that every alternative you've claiming to it ... assumes you use email. Do you not realize how silly that sounds?

    I know too many people who, while they have an email account, it really isn't something they check every day.

    Me too, but they aren't checking Facebook or twitter every day either.

    because it just isn't the best solution for anything it does

    Thats about the most ignorant statement I've ever seen.

    making it worthless for anything besides communicating with people who haven't yet figured that out

    Which would be pretty much everyone else on the planet except fad following teenagers. Once you get out of high school you'll realize how silly you sound.

    --
    Persistent Volume manager for Kubernetes - https://github.com/dwimsey/openshift-pvmanager