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Apple Edits iPhone 6's Protruding Camera Out of Official Photos

Sockatume writes: If you've been browsing Apple's site leading up to the iPhone 6 launch, you might've noticed something a little odd. Apple has edited the handset's protruding camera out of every single side-on view of the phone. (The camera is, necessarily, retained for images showing the back of the device.) The absence is particularly conspicuous given the number of side views Apple uses to emphasize the device's thinness.

18 of 425 comments (clear)

  1. Parallax. by MachineShedFred · · Score: 1, Insightful

    You always see the button side of the phone. The camera is on the opposite side. 1mm is likely to be obscured simply by the positioning in the photo.

    If they cared so much about it to doctor the photos in a completely obvious way, why wouldn't they just make the case 1mm thicker instead of risking the lawsuits?

    This whole article is troll bait.

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    1. Re:Parallax. by ColdWetDog · · Score: 2, Insightful

      Show me another MILF with an IQ of 80 who has inculcated herself as one of the highest paid cheerleaders of all time.

      That's amazing.

      It's also depressing, but you didn't ask about that.

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    2. Re:Parallax. by TWX · · Score: 3, Insightful

      Not if the small thing is represented in the photographic medium at the same size as taking a picture of the thing up close with a different lens.

      Automobile magazines take pictures of cars from as far away as practical, so that the part of the car closer to the camera doesn't look substantially larger than the part of the car further from the lens. They use a telephoto lens to achieve this.

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    3. Re:Parallax. by Anonymous Coward · · Score: 3, Insightful

      Yes, amazing things like announcing a smart watch (Multiple manufacturers are already selling these), introduced a larger form factor for their phone (Multiple manufacturers started this trend years ago), and introduced an NFC payment method (Multiple parties have already implemented this). What other amazing feats have I missed?

    4. Re:Parallax. by Anonymous Coward · · Score: 1, Insightful

      Doing all of that in a way that people will, you know, actually buy and use.

      There is that.

    5. Re:Parallax. by Anonymous Coward · · Score: 0, Insightful

      What's the difference between Sarah Palin's mouth and her vagina? Only one fifth of the stuff that comes out her vagina is retarded.

    6. Re:Parallax. by schnell · · Score: 5, Insightful

      Yes, amazing things like announcing a smart watch (Multiple manufacturers are already selling these), introduced a larger form factor for their phone (Multiple manufacturers started this trend years ago), and introduced an NFC payment method (Multiple parties have already implemented this)

      For fuck's sake, can we get rid of this tired meme finally? "Apple never invented anything" is a straw man faithfully trotted out by anti-Apple fanbois time and time again, seemingly oblivious to the fact that this is really not the point. Anyone who tells you "Apple invented X" is almost certainly wrong, and anyone who says "Apple never invented X" is missing the damn point.

      To wit:

      * Apple did not invent the Personal Computer. Apple took the idea and made (one of) the first PCs that were user-friendly enough that lots and lots of people wanted to buy it.

      * Apple did not invent the GUI. Apple took the idea and made the first GUI that was user-friendly enough that lots and lots of people wanted to buy it. (Note: it took them two tries to get it right, including the Lisa.)

      * Apple did not invent desktop publishing. Apple took the idea and put together the right user-friendly 3rd party software, GUI and laser printers that made lots and lots of people want to buy it.

      * Apple did not invent USB, nor was it the first to use it. They took the idea and put it into a computer that was "cool" and user-friendly (and whose users were forced to use USB whether they liked it or not), and lots and lots of people started to buy USB devices.

      * Apple did not invent UNIX, or *NIX-derived PC operating systems. They took the idea and made the first *NIX-based OS that was user-friendly enough that lots and lots of people wanted to buy it. (Note again that it took Steve Jobs two tries to get this one right, including NeXT.)

      * Apple did not invent MP3 players. They took the idea and made the first MP3 player that was user-friendly enough and supported by an ecosystem that made it easy for people to legally buy music so that lots and lots of people wanted to buy it.

      * Apple did not invent smartphones. They took the idea and made the first smartphone that was user-friendly enough that normal people wanted one instead of just work-issued mobile email tools, so lots and lots of people wanted to buy one.

      Do you see a pattern here?

      So please, please can we get over this "Apple didn't invent anything" BS and recognize what it is that Apple actually does, and hence what criteria their success or failure should be judged on? Apple doesn't live or die on being first. They live or die based on being the first one in a given market to do something really well ... at least until other people catch up and equal them. And then they are on to the Next Big Thing. If they ever run out of Next Big Things, then they are done.

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    7. Re:Parallax. by Dahamma · · Score: 4, Insightful

      Except it is better in the only way that matters: many people prefer it - especially those who can afford the premium over Android phones. The fact is, convenience and ease of use most definitely IS a feature, and for many it's the most important one. Calling 500M+ people worldwide "zealots" is something only a zealot would do.

      Perfect example: Apple Pay. Google has had NFC payments via Google Wallet in Android for years. They could have built a huge business there, but they completely fucked it up. They put out the feature with almost no retailer support, minimal bank support, even worse CE vendor support, only in the US, and a half-assed marketing effort even for Google's usually low standards.

      Apple waited until the feature was relevant (secure credit cards are coming to the US this year), they could design a much more convenient UI (iTunes/Passbook/Thumb ID), launched their solution with dozens of major retailers, bank deals, service beyond the US, and the usual insane Apple marketing hype. Rumor has it they even negotiated a small transaction fee from banks - that alone could make it a multi-billion dollar business very quickly.

      Technical innovation is not everything, and it's often not the most important thing. Timing and execution are often the difference.

  2. Ehhh, cases. by blueshift_1 · · Score: 5, Insightful

    Meh, most people will put a big, thick case on it and it won't even matter.

  3. Re: [s]Parallax.[/s] Perspective by QuasiSteve · · Score: 4, Insightful

    You're thinking of perspective - and you'd need a very odd angle and wide angle lens to hide it. Here's a more realistic side shot which is already fairly up close and wide angle:
    http://cdn1.mos.techradar.futu...

    I don't think most people are particularly going to care (unless the protrusion is likely to make the phone wobble when set down somewhere), but it's slightly humorous to see Apple editing it away / leaving that ring off for product shots / conveniently leaving it out of product renders.
    ( Or, if you're still convinced that they didn't edit it away, they at least went to the trouble of trying to hide it without making it seem like they're trying to hide it. )

  4. The protruding lens was a mistake by nine-times · · Score: 5, Insightful

    I don't know how their design people allowed a protruding lens in the first place. It really runs contrary to Apple's design sensibility, but I guess we're seeing the first evidence of what happens to Apple without Jobs. The protrusion is ugly, and it mars the flat, smooth design.

    And for what? Assuming that they can't make the camera any thinner, make the phone slightly fatter, and make use of the extra space. It's not as though the iPhone 5 was obscenely thick and needed to be made thinner. Hell, just fill the rest of the thing out with additional battery, and give us more battery life.

    1. Re:The protruding lens was a mistake by Anonymous Coward · · Score: 2, Insightful

      I think only the 6+ has a protruding lens and that's only because it has image stabilization. I don't think the basic 6 lens protrudes. This was mentioned in the keynote....

      LOL. How did this get modded up? It's bullshit. The iPhone 6 also has a protruding lens.

  5. Apple Knows People Are Stupid by Anonymous Coward · · Score: 2, Insightful

    Apple could literal curve their logo into a dried turd and people climb all over each other to buy it.

  6. Well.... by Ronin+Developer · · Score: 1, Insightful

    Yes, the "bulge" is clearly photoshopped out. I can only suspect the reason is that they want to show that the rest of the phone...the 95+% of the surface area is the stated thickness. During the keynote, the "bulge" was discussed. They could have shown the whole side view and position arrows or other marks to indicate the thickness. But, frankly, that would have been ugly, wouldn't it? Certainly, not Apple's way.

    Now, iPhone / Apple fans aren't going to care that Apple marketers took this liberty with the images - they are going to buy it regardless.

    Only those who want to find fault with Apple, for whatever reason, give a rat's ass that Apple might engage as something so underhanded as to photoshop out the "bulge" to clarify their marketing point.

    What IS more interesting is how much attention Android fans are giving to something which they claim no interest in owning.

    Now, I will digress.

    Nobody (except true Fanbois) on the Apple side argues that Android phones might have had some features that found their way into Samsung and other Android phones first (i.e NFC, Google Wallet, etc). But, it took a company, like Apple, with the marketing clout and financial resources to get buy-in for actually using those features (such as NFC through Apple Pay). Apple only introduces features into their products for which they believe there to be a market or to remain relevant in a market. And, if a market doesn't yet exist, they know how to create it and they make it appear easy to use - as only Apple can.

    The addition of NFC, for example, was probably done because they could now make it useful (vs "bumping" phones to transfer video..big whoop) by tackling mobile payments. Apple Pay addresses the process by never sharing credit card data, having unique, one-time, transaction number, and the ability to use a fingerprint to authenticate in a fraction of second. Well, those are the claims, anyway. They managed to get the major banks and store brands to jump on the bandwagon. And, in doing so, it appears Apple may have succeeded where Google and Samsung could not even with their more "technologically" advanced hardware and software solutions. Usability is the key to public acceptance - not technology. And, they seized upon the opportunity posed by "hackers" breaking in and stealing credit card data from major outlets to gain appeal for their solution.

    Now, what remains to be seen is whether Apple allows others to play in the Apple Pay sandbox or not. If they don't, they might successfully corner the phone market for the average person with Apple Pay and an iPhone 6C provided the POS vendors elect not to integrate other mobile payment schemes into their terminals.

    1. Re:Well.... by Solandri · · Score: 5, Insightful

      Now, iPhone / Apple fans aren't going to care that Apple marketers took this liberty with the images - they are going to buy it regardless.

      Only those who want to find fault with Apple, for whatever reason, give a rat's ass that Apple might engage as something so underhanded as to photoshop out the "bulge" to clarify their marketing point.

      What IS more interesting is how much attention Android fans are giving to something which they claim no interest in owning.

      Personally, I don't care about it. The only issue I have with it is that in the past, Apple fans have criticized my Android phone for having a protruding camera lens. Now when the iPhone has the same, suddenly it doesn't matter to them?

      See, that's the difference. You think it's about the device. It's not. It's about consistency, honesty, and hypocrisy. Same reason people were upset Apple photoshopped images of the Galaxy Tab to make it more like an iPad in the German court documents.

    2. Re:Well.... by BoberFett · · Score: 5, Insightful

      Yeah, well iPhone fans used to mock large screen Android devices. "That huge screen is too big, the iPhone 4 has the ideal screen size." Until the 5 shipped, at which point that had the perfect screen size.

      There's simple no reasoning with enthralled fanatics.

  7. Silly design decision by Mr_Silver · · Score: 5, Insightful

    Does anyone know of any iPhone 5/5S users who complained that their phone was too thick?

    I see no reason why Apple felt it necessary to slim the device down even more - when they could have just had the same thickness as the 5/5S resulting in no silly bulge for the camera.

    Plus, they could have put a bigger battery in the case and maybe get an hour or so extra time out of the thing. Which I can imagine would be a lot more useful than shaving a couple mm off an already perfectly slim enough phone.

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  8. it's simple math, similar triangles by YesIAmAScript · · Score: 4, Insightful

    On the smaller phone (iPhone 6) the lens is 50mm from the far (button) edge of the phone and protrudes 0.8mm. The phone is 7mm thick.

    Thus there is a triangle formed on the top of the phone which is 0.8mm tall and 50mm base. Now, if you make the triangle 7.8mm tall you form a triangle with the front plane of the phone, a triangle with a base (7.8/0.8)*50 of 487mm.

    So if you take the picture from less than 487mm away (half a meter) you can take a picture which doesn't show the camera and doesn't show the face of the phone (thus is "edge on") without using any photoshop trickery. The phone body will simply block the camera from view.

    And that's surely what Apple did. It's not hard to do.

    Also note: you don't have one, troll. It doesn't come out for a couple more days.

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