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Snapchat Will Introduce Ads, Attempt To Keep Them Other Than Creepy

As reported by VentureBeat, dissapearing-message service Snapchat is introducing ads. Considering how most people feel about ads, they're trying to ease them in gently: "Ads can be ignored: Users will not be required to watch them. If you do view an ad, or if you ignore it for 24 hours, it will disappear just like Stories do." Hard to say how much it will mollify the service's users, but the company says "We won’t put advertisements in your personal communication – things like Snaps or Chats. That would be totally rude. We want to see if we can deliver an experience that’s fun and informative, the way ads used to be, before they got creepy and targeted."

131 comments

  1. The first one is always free by Animats · · Score: 5, Insightful

    That's how it always starts. In a few years, more ads than content.

    You are not the customer. You are the product.

    1. Re: The first one is always free by cmorriss · · Score: 2, Insightful

      The advertiser is the customer, but we are the user, not simply the product. It's an important distinction. The companies that have done the best in social networks have focused more on the user. Obviously they're going to have to get money somehow. Advertisements is one way. They could also start charging to use the service. One or the other is inevitable and if it's a big problem for you, the user, then you're free to stop using it.

      --
      10 minutes working on a sig. What a waste.
    2. Re:The first one is always free by jklovanc · · Score: 1

      Exactly, a customer pays for a product. If you don't pay then you are not a customer you are just a user. The company has to make money somehow. Paying for a service by reading ads is a reasonable solution.

    3. Re:The first one is always free by fustakrakich · · Score: 2

      It's sucking up bandwidth, and clogging the tubes. The fickle market will decide if it's worth it.

      --
      “He’s not deformed, he’s just drunk!”
    4. Re:The first one is always free by PopeRatzo · · Score: 1

      You are not the customer. You are the product.

      You are not the consumer, you are the consumbles

      --
      You are welcome on my lawn.
    5. Re: The first one is always free by PopeRatzo · · Score: 1

      Obviously they're going to have to get money somehow.

      So why not give us an option to pay?

      Any relationship where the real customer is a third party tends to become an abusive relationship.

      --
      You are welcome on my lawn.
    6. Re:The first one is always free by ayesnymous · · Score: 0

      You are not the customer. You are the product.

      Are you the product when you see commercials in front of a TV?

    7. Re:The first one is always free by Opportunist · · Score: 1

      The main reason ads are a viable business model is that most people don't mind them and those that do know how to get rid of them.

      --
      We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
    8. Re:The first one is always free by Opportunist · · Score: 1

      As perverted as it may sound. yes. Your watching is being sold to the one that wants you to see the commercial.

      --
      We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
    9. Re: The first one is always free by Anonymous Coward · · Score: 0

      This discussion is laughable. There are no rules other than Caveat Emptor and Whatever Market (abuse the payor) Will Bear. Fox & NBC prove that daily by charging for Hulu Premium and delivering redundant, annoying ads anyway.

      The dumb cellular customer is worst off because most are capped at 2 GB per month even though a substantial amount of the bandwidth used is for retransmission of dropped packets, tracking scripts and app data as well as crappy, misleading advertising, rather than content.

      But hey, as long as they'll never have the tools necessary to understand just how badly they are being screwed, you can go on regurgitating this conventional bullshit as if its valid.

       

    10. Re: The first one is always free by amaurea · · Score: 1

      It doesn't have to be one of those two, though that's what you usually end up with. Even if you start out based on pure altruism, once you get popular enough your expenses usually rise almost in proportion, and in the end the service must either die from congestion or you have to get money to expand it somehow.

      What ties popularity of the service to increased costs is the centralized server model. More users means more bandwidth, processing and support is needed. If you're responsible for all (or any) of those, that will be expensive. However, it is possible to distribute these loads to the users themselves by using a peer-to-peer model. File-sharing networks are examples of this, but the same approach can work for chat, forums and similar (even youtube-like services as long as people aren't on too asymmetric internet connections). Even the support task can be distributed. A striking example of self-policing and self-supporting services are Stackoverflow and Wikipedia (though these are centralized in other respects).

      By combining these different aspects of peer-to-peer architecture, you can make a service which scales to arbitrary numbers of users (because the available resources are proportional to the number of users), which is resilient to server failure, and which can survive even if the people who started it lose interest or sell out.

      The disadvantage is that designing such systems is much harder than designing a centralized system, that performance will be more unpredictable, it's hard to achive very low latencies, and that the creator will have less control. It's not the sort of thing I would expect a big company to go for, but I think it has the most long-term promise if you don't need to make money directly off it.

    11. Re: The first one is always free by mpe · · Score: 1

      The disadvantage is that designing such systems is much harder than designing a centralized system, that performance will be more unpredictable, it's hard to achive very low latencies, and that the creator will have less control.

      Part of the latter is that it can make it far more difficult to datamine or snoop on the content.

    12. Re:The first one is always free by Anonymous Coward · · Score: 0

      Yes, because social media is a lie.

      I really don't get how anyone imagines a service will just magically appear and work and be owned by anything but a government as a public service.

  2. Nope. by X0563511 · · Score: 1

    All of the nope.

    Show me ads, I block them or go elsewhere.

    --
    For large sets, this will be our guide even unto death, for the LORD will work for each type of data it is applied to...
    1. Re:Nope. by JaredOfEuropa · · Score: 4, Insightful

      Indeed. When were online ads ever "fun and informative?"

      --
      If construction was anything like programming, an incorrectly fitted lock would bring down the entire building...
    2. Re: Nope. by Anonymous Coward · · Score: 0

      Do this one weird trick with a white dog turd and lose 50 pounds in minutes!

    3. Re:Nope. by ShaunC · · Score: 2

      I used to love punching the monkey, now all I get to do is choke the chicken.

      --
      Thanks to the War on Drugs, it's easier to buy meth than it is to buy cold medicine!
    4. Re:Nope. by PopeRatzo · · Score: 2

      I've often wondered why services like Facebook, Google, Snapchat and others don't just give their users the option of paying for the service in order to be left free from ads and tracking?

      My guess is that it's because if consumers ever saw the real value that these services and their customers (the advertisers) place on our attention and our personal information, we would be a lot more careful about giving it away.

      --
      You are welcome on my lawn.
    5. Re:Nope. by Anonymous Coward · · Score: 0

      Look at any discussion of web ads at /. - there are tons and tons of comments going "Oh, if only web companies let us pay to turn ads off!"... And not a single one of those comments is marked with a *.

      You know, that mark you get as an extra when you pay to turn ads on /. off.

      I wonder if this is a part of the reason.

    6. Re:Nope. by Anonymous Coward · · Score: 0

      Nope. Most are irrelevant as they advertise for things I just bought.

    7. Re:Nope. by PopeRatzo · · Score: 1

      You know, that mark you get as an extra when you pay to turn ads on /. off.

      Interesting that you bring that up. I'm a long-time subscriber to Slashdot, but a few months ago, the subscription page stopped working for me. I simply cannot add money to my subscription. When I try to click the radio button for "Buy subscription for Pope Ratzo" nothing happens.

      I've got Slashdot whitelisted in all of my blockers and Privacy Badger and Disonnect and I've tried it in Chrome and Firefox. It just does not work any more.

      --
      You are welcome on my lawn.
    8. Re:Nope. by Anonymous Coward · · Score: 0

      Please Note: Buying or gifting of a new subscription is not available at the moment. We apologize for the inconvenience. This downtime though does not effect your current active subscription in any way. We will keep you posted on the latest

      Oh man, they broke it. Is it part of Slashdot Beta?

      The point still stands, though, unless it was broken for over a year. There were *'s seen back then, but strangely almost absent from these discussions.

    9. Re:Nope. by chihowa · · Score: 1

      Look at any discussion of web ads at /. - there are tons and tons of comments going "Oh, if only web companies let us pay to turn ads off!"... And not a single one of those comments is marked with a *.

      You know, that mark you get as an extra when you pay to turn ads on /. off.

      I wonder if this is a part of the reason.

      That's almost certainly not true because I'm always chiming in on those threads.

      I can't find it now (which pisses me off to no end; my search fu is usually better than this), but there was a study published claiming that replacing ads with micropayments would cost users less than a dollar a day. Slashdot subscriptions are cheap. If people knew that they existed (I found out by reading through the FAQ on one boring day) or if they still worked (apparently?), I think that more people would chose to buy them.

      That the few deployed ad-free content payment implementations suck doesn't prove that ad-free content payment is an unworkable idea.

      --
      If you want a vision of the future, imagine a youtube comments section scrolling - forever.
    10. Re:Nope. by Opportunist · · Score: 1

      It's through his enemies, not his friends, that man learned to build walls.

      And it was ads that taught me how much fun it is to manipulate the content before displaying it.

      --
      We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
    11. Re:Nope. by Opportunist · · Score: 1

      Not really. Most ads I get to see are for products that you can get either free or at least cheaper elsewhere.

      --
      We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
    12. Re:Nope. by Anonymous Coward · · Score: 0

      So the billing system for paid subscribers has been broken for months without the site maintainers noticing? Well, that should tell you something about the relative proportion of ad revenue vs. paid subscriptions.

    13. Re:Nope. by Cinnamon+Beige · · Score: 1

      You know, that mark you get as an extra when you pay to turn ads on /. off.

      Interesting that you bring that up. I'm a long-time subscriber to Slashdot, but a few months ago, the subscription page stopped working for me. I simply cannot add money to my subscription. When I try to click the radio button for "Buy subscription for Pope Ratzo" nothing happens.

      I've got Slashdot whitelisted in all of my blockers and Privacy Badger and Disonnect and I've tried it in Chrome and Firefox. It just does not work any more.

      The system where you can earn ad-free still works, and is how I get it. My problem is less that I'd pay for ad-free and more that I'd noticed that my malware issues went away when I started running adblockers.

      I actually have whitelisted a few places and adservs that make a point of making sure their ads will be safe--which also does in Flash ads because honestly it's probably easier to just ban them entirely than to vet them. I don't mind ads, I actually am a bit fond of the few that outright let me tell advertisers what to sell me on. If nothing else, it means I only see ads for things I actually do sort of want to know what the people selling me such think I want. (How they try to sell me it tells me a bit. For example, someplace trying to sell me on their computers because they're stylish probably doesn't want me looking too closely at the specs!)

  3. It's not a bug, it's a feature!! by gwstuff · · Score: 1

    To do targeted advertising, you have to collect data about people, say by processing the messages that have accumulated in their mailboxes over time. In this case though, SnapChat *CANT* do that - by definition - messages aren't supposed to lie around, they vanish when they are read. So the inability to deliver targeted ads is a fundamental shortcoming of the service.

    It's amazing how they're trying to market it like they're doing this out of the goodness of their hearts. That's just... creepy.

    1. Re:It's not a bug, it's a feature!! by Anonymous Coward · · Score: 0

      > messages aren't supposed to lie around, they vanish when they are read. So the inability to deliver targeted ads is a fundamental shortcoming of the service.

      BULL. SHIT.

      There is nothing technical preventing SC from keeping an archive or your messages.

      You're naive.

    2. Re:It's not a bug, it's a feature!! by Anrego · · Score: 2

      Key word is: supposed to.

      Yes we all know it would be trivial to store every bit of data that goes through that service. There's no end-to-end encryption mechanism that I'm aware of or anything else that would prevent them from logging everything.

      But there service is still predicated on their insistence that they don't. To sell advertising (especially if they sell it as targetted advertising) or to show targeted advertising to users (hey, I talked about dildo swings the other day, and here's an ad for one, what a coincidence!) would basically be admitting that they do keep stuff, which would probably cause an epic shitstorm.

    3. Re:It's not a bug, it's a feature!! by davester666 · · Score: 1

      well, they don't even need to do that. they could also tag your account with a variety of advertising keywords based on the messages/images you send and receive, and toss the archive.

      --
      Sleep your way to a whiter smile...date a dentist!
    4. Re:It's not a bug, it's a feature!! by Anrego · · Score: 1

      * key words are
      * their

      hey .. I just got up!

    5. Re:It's not a bug, it's a feature!! by PopeRatzo · · Score: 1

      Wait a minute. I want to hear more about dildo swings.

      I'm starting to realize that I have lived a sheltered life.

      --
      You are welcome on my lawn.
  4. "fun" by DNAgent · · Score: 5, Funny

    How did I miss this halcyon era when Internet ads were "fun and informative"?

    1. Re:"fun" by Anonymous Coward · · Score: 0

      Punch the monkey!

    2. Re:"fun" by Anrego · · Score: 1

      There actually was a time, when sites hosted their own ads, and advertisers payed a flat rate! You'd see the same ad over and over again, sitting their in the corner.

      If it was interesting or confusing, eventually you'd break down and _have_ to click it to find out what the hell they were even trying to sell. At the very least if it was interesting it stuck in your head.

      I actually think this was far more effective than all this targeted advertising we've got now.

    3. Re:"fun" by Anrego · · Score: 1

      * sitting there

    4. Re:"fun" by ShanghaiBill · · Score: 1

      I actually think this was far more effective than all this targeted advertising we've got now.

      Exactly. Sure, companies like Google have made a few hundred billion dollars with targeted ads, but, hey, what do they know?

    5. Re:"fun" by Anrego · · Score: 1

      Effective as advertising, not effective at generating profit.

      I get that there's a reason generic "targeted" advertising took over. Arranging rental of ad space on a website was a pain for both parties and a much higher bar for entry than copy+pasting some code. This combined with the ongoing death of the topic specific website ensure the days of a website owner hand picking advertisements they think their audience might go for are probably not coming back.

      As far as the advertisements actually generating effect, I think the old way was way better. Companies like google are succeeding on pure scale.

    6. Re:"fun" by ShanghaiBill · · Score: 1

      Companies like google are succeeding on pure scale.

      Thanks for explaining why those billionaires are so dumb.

    7. Re:"fun" by Anrego · · Score: 1

      How does that in any way imply they are dumb...

    8. Re:"fun" by Anonymous Coward · · Score: 0

      Kneejerk much.

      Google sells ineffective advertising for pennies, but they sell a shit load of it. It's pretty much the definition of a model built on scale rather than quality.

    9. Re:"fun" by Anonymous Coward · · Score: 0

      targeted ads

      you misspelled 'aggressive misleading ads which often link to illegitimate sites and/or malware'

    10. Re:"fun" by stephanruby · · Score: 1

      How did I miss this halcyon era when Internet ads were "fun and informative"?

      The rentals section of Craigslist and their jobs offered section are actually useful and informative for the users (although admittedly, I don't think those sections are considered "fun" unless you include the free sections of Craigslist) . Those two sections, rentals and jobs, require money to post each listing. If those paid sections didn't have such a barrier to entry, then they would be swamped with spam and duplicate posts, even more spam and duplicate posts than other sections on Craigslist already have.

      But aside from Craigslist, I'm not aware of any company that has made paid advertisements useful for the actual users. And since Snapchat has already accepted 50 million of dollars for its C Series funding from a well known hedge fund, Snapchat will be required to become the next Facebook, or die trying, and in my personal opinion that never bodes well for the users.

    11. Re:"fun" by Opportunist · · Score: 1

      Nobody said it wasn't way more efficient for the ad companies. The claim was that it was more efficient for the company advertising.

      --
      We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
  5. Bleh by Anrego · · Score: 3, Interesting

    Handful of friends and I use snapchat mainly to send stupid shit to each other. It's kinda fun, but none of us are really using it to chat or anything.

    I might have considered paying a buck or two for the app (we've had some fun with it), but deal with ads, fuck that shit. The stupid random "live from Oktoberfest" shit that's been showing up lately is annoying enough.

    I always wondered how they intended to fund/make money from this. I was kinda hoping for something more creative than "once it's popular, we'll show ads!".

    1. Re:Bleh by jklovanc · · Score: 1

      The company either makes money by charging users or showing ads. Would "charge for the service once it gets popular" a good alternative? What is your idea?

    2. Re:Bleh by Anrego · · Score: 1

      I have no idea, but I'm not a creative person!

      I tend to lean towards the "pro version" model of funding as long as the free version isn't totally crippled and they don't start moving free functionality to the pro version. Come up with some neat but not essential extras (I'd probably pay money to be able to group contacts together and send snaps to "everyone in group 'work friends'") and there's probably plenty of people like me who's buy it.

    3. Re:Bleh by Oligonicella · · Score: 1

      I hear that about games too, but in every game I play the F2P players are constantly bitching that things that cost (oh, those horrible microtransactions), "should" be free. It never ends and I don't think it would here either.

    4. Re:Bleh by Anonymous Coward · · Score: 0

      TF2 (which has mostly cosmetic cashshop-only items) makes more money as a f2p game than it did as a p2p game, all bitching about hats aside.

    5. Re:Bleh by Anonymous Coward · · Score: 0

      Are you 14?

    6. Re:Bleh by Anrego · · Score: 1

      No, but I haven't had all the sense of whimsy ground out of me yet.

    7. Re:Bleh by amaurea · · Score: 1

      I would just like to point out that we've had Internet relay Chat for 26 years, and it's still free to use with no ads. I guess it helps that it wasn't invented by a company.

    8. Re:Bleh by jklovanc · · Score: 1

      IRC is funded by donations of server resources and admin time. Snatchat pays for their servers.

    9. Re:Bleh by Anonymous Coward · · Score: 0

      i second this.

      long live our dota overlords.

  6. 10B$ valuation by hedley · · Score: 2

    Well on the way to monetize eh? Go get those eyeballs. I heard they have 35 employees. Thats an amazing ratio, 10B for 35. GPRO a week or so ago was 11B for 350. BRCM is 21B for 11300. Makes you wonder...

    1. Re:10B$ valuation by dugancent · · Score: 1

      Tech is in a bubble no different than the late 90's. It will pop just the same.

      --
      SJWs are the new boogeyman. -Me
    2. Re:10B$ valuation by Anonymous Coward · · Score: 0

      In the 90s, people still had landlines.

      Nobody paid bills online.

      If you bought things using a computer, you were some kind of wizard.

      There's a bubble, and it's going to pop, but it's going to be nothing like the ol' dot bomb days.

  7. So what? by Anonymous Coward · · Score: 0

    Is anyone actually surprised by this?

    EDIT: Awesome CAPTCHA: "sincere"

  8. Frog by BitcoinBenny · · Score: 1

    It is like boiling a frog. Intrusive ads might drive users away onto a competing platform, and since there isn't anything much to the technology they need to preserve their user base. At the same time they have to monetize. This intermediate solution is to slowly ramp up revenue, we'll get to the creepy targeted ads sooner rather than later...

    1. Re:Frog by Anonymous Coward · · Score: 0

      The boiled frog meme is completely false. Please stop spreading the lie.

  9. Creepy Inc. says we won't be creepy. by Anonymous Coward · · Score: 0

    "Use a town risk." - Dumb and Dumber

  10. ease it in gently by Anonymous Coward · · Score: 0

    Just the tip, he says, trust me, and before you know it, you're totally fucked.

  11. People have heard this before ... by fahrbot-bot · · Score: 1

    they're trying to ease them in gently

    ... on Grindr.

    --
    It must have been something you assimilated. . . .
  12. Re:Ask yourselves these questions... apk by Anonymous Coward · · Score: 0

    Please die in a fire. Quietly.

  13. Re:Ask yourselves these questions... apk by Anonymous Coward · · Score: 0

    Breaking your restraining order again, Andy?

    Good thing I've got the parole officer's number on speed dial.

  14. Adblock or adaway to the rescue! by holiggan · · Score: 3, Informative

    I just don't understand how people that are a little bit tech savvy cope with ads. The first things I do on a new computer (mine or a relative/friend)is:
      - install Adblock Plus on all the browsers that support it;
      - tweak the host file to block know ads/malware domains
    I haven't seen an ad in years, the web feels so quiet when you browse like that, without popups, flashes, animations, everyone crying for your attention...
    Android? Rooted smartphone/tablet? No problem! Here is AdAway, basically tweaking the hosts file on the Android Linux, the same way that you do on a Windows PC.
    Apple still eludes me, as my only iOS device, an iPad2 is not jailbroken, so I don't really know what's out there for it, so I still see lots of ads when browsing with it... Maybe that's the reason it's the device I do the least browsing with..

    --
    "A sysadmin is a cross between a detective, a police officer, a gardener, a doctor and a fireman"
    1. Re:Adblock or adaway to the rescue! by Anonymous Coward · · Score: 0

      I just don't understand how people that are a little bit tech savvy cope with ads. The first things I do on a new computer (mine or a relative/friend)is:

        - install Adblock Plus on all the browsers that support it;

        - tweak the host file to block know ads/malware domains
      I haven't seen an ad in years, the web feels so quiet when you browse like that, without popups, flashes, animations, everyone crying for your attention...
      Android? Rooted smartphone/tablet? No problem! Here is AdAway, basically tweaking the hosts file on the Android Linux, the same way that you do on a Windows PC.
      Apple still eludes me, as my only iOS device, an iPad2 is not jailbroken, so I don't really know what's out there for it, so I still see lots of ads when browsing with it... Maybe that's the reason it's the device I do the least browsing with..

      I recommend flashing your router with DDWRT if it is available to you, and then finding the walkthroughs to use that hostfile at the router level as an init script.
      Even a cheap Netgear might do (research exact models on their official list first), if you want to slave it as an access point that will be blocking ads for everything on your home network. I personally have some quirks with the script where it is only running manually on every boot, but it is great to see even my way-outdated cheap devices fail to grab ads, without needing to configure each OS or browser-complement list too much.

      Most of what browsers waste resources on (besides video streams, which are heavy) will fall into ad and tracking calls.
      A central ad-blocking system really speeds up mobile browsing experience and probably has a small effect on bandwidth, battery live and my patience.

    2. Re:Adblock or adaway to the rescue! by AmiMoJo · · Score: 2

      AdAway for Android helps but you still see lots of ads, e.g. on YouTube. You can't block that sort of stuff with the hosts file as it is served from the same domains as the normal content.

      --
      const int one = 65536; (Silvermoon, Texture.cs)
      SJW, n: "Someone I don't like, and by the way I'm a fuckwit" - AC
    3. Re:Adblock or adaway to the rescue! by Anonymous Coward · · Score: 0

      That can be fixed using the Xposed framework and the YouTube AdAway module.

  15. Regretting their pride now by wiredlogic · · Score: 4, Insightful

    The Snapchat team are really regretting that they were too prideful to take a $3B buyout. Now they get to enjoy the quick, flaming descent into being penniless refugees from a failed startup.

    --
    I am becoming gerund, destroyer of verbs.
    1. Re:Regretting their pride now by Anonymous Coward · · Score: 0

      Oh wow, I thought FB bought them. No, they turned it down. LOL, you're so right.

    2. Re:Regretting their pride now by Anonymous Coward · · Score: 0

      Meanwhile companies that do accept a buyout are considered greedy backstabbing jerks with no morals and no loyalty to the fanbase that made them who they are.

      Seems like doing a startup is going to fuck over a person no matter how it turns out.

    3. Re:Regretting their pride now by Anonymous Coward · · Score: 0

      yup. should have cashed-in before they had to actually try to make money.

    4. Re:Regretting their pride now by Anonymous Coward · · Score: 0

      Seems like doing a startup is going to fuck over a person no matter how it turns out.

      Won't someone think of those poor billionaires?

  16. Re:Ask yourselves these questions... apk by Anonymous Coward · · Score: 0

    He can't - his hosts file prevents it.

  17. Re: exactly, just like slashdot by Anonymous Coward · · Score: 0

    Get ad block already you noob

  18. Re: exactly, just like slashdot by Anonymous Coward · · Score: 0

    and/or a proper browser.

  19. You Are So Manly, APK... by Anonymous Coward · · Score: 0

    Please come to my house and impregnate my wife and daughters.

    I want children that have your intelligence, courage and wherewithal. Sigh.

    If you find my wife or daughters unattractive, I will happily suck you off to get your 'repro-juice'.

    Please APK, make my life have meaning!

  20. In our bizarro world, search engines find YOU ... by Anonymous Coward · · Score: 0

    When they got rid of Usenet and Gopher and the rest, and started in with pictures on everything, they promised me search engines would make it possible to find anything desired, because they would find and index everything.

    And that came to be, but in a bizarre backwards way:

    The search engines find the meat people, and even the corporate business people, index everything about us, and offer that all up in exquisitely specific detail -- findable by those who outbid us for the knowledge of who we are and what we could be.

    We can be anything they will sell us, nothing more.

    Alas.

  21. Ads, by DEFAULT, are creepy! by ebusinessmedia1 · · Score: 1

    What part of that reality doesn't snapchat get?

  22. Re:exactly, just like slashdot by CaptainDork · · Score: 1

    Your spam annoys me.

    --
    It little behooves the best of us to comment on the rest of us.
  23. Ads can be ignored by dohzer · · Score: 2

    Wait... ads can be ignored? When did this happen?!

  24. Re:Don't want ads hogging speed/bandwidth? by CaptainDork · · Score: 1

    It's pure klunky bullshit and unoriginal brute force and it's always outdated.

    Go with elegance ... go with Adblock.

    --
    It little behooves the best of us to comment on the rest of us.
  25. Re:Snapchat by CaptainDork · · Score: 1

    Yeah, I've posted to the wrong article, too.

    --
    It little behooves the best of us to comment on the rest of us.
  26. Re:Don't want ads hogging speed/bandwidth? by CaptainDork · · Score: 1

    Your spam actually wok against you.

    --
    It little behooves the best of us to comment on the rest of us.
  27. Re:Ask yourselves these questions... apk by CaptainDork · · Score: 1

    I field questions about using the hosts file service and use this post as justification to say, "No."

    --
    It little behooves the best of us to comment on the rest of us.
  28. AdBlock = Inferior + 'Souled-Out' by Anonymous Coward · · Score: 0

    Use 12 reputable security community sources for hosts data w/ this: Adds speed, security, reliability, & more, by doing more, more efficiently vs. addons + fixes DNS' issues:

    APK Hosts File Engine 9.0++ 32/64-bit:

    http://start64.com/index.php?o...

    ---

    A.) Hosts do more than:

    1.) AdBlock ("souled-out" 2 Google/Crippled by default http://techcrunch.com/2013/07/... )
    2.) Ghostery (Advertiser owned) - "Fox guards henhouse" http://en.wikipedia.org/wiki/G...
    3.) Request Policy -> http://yro.slashdot.org/commen...

    B.) Hosts add reliability vs. downed/redirected dns (& overcome site redirects e.g. /. beta).

    C.) Hosts secure vs. malicious domains too -> http://tech.slashdot.org/comme... w/ less "moving parts" complexity

    D.) Hosts files yield more:

    1.) Speed (adblock & hardcodes fav sites - faster than remote dns)
    2.) Security (vs. malicious domains serving malcontent + block spam/phish & trackers)
    3.) Reliability (vs. downed or Kaminsky redirect vulnerable dns, 99% = unpatched vs. it & worst @ isp level + weak vs DGA, & Fastflux + dynDNS botnets)
    4.) Anonymity (vs. dns request logs + dnsbl's).

    ---

    * Hosts do more w/ less (1 file) @ faster levels (ring 0) vs redundant inefficient addons (slowing slower ring 3 browsers) via filtering 4 the IP stack (coded in C, loads w/ os, & 1st net resolver queried w\ 45++ yrs.of optimization).

    * Addons = more complex + slow browsers in messagepassing (use a few concurrently & see) & are nullified by native browser methods - It's how Clarityray's destroying Adblock.

    * Addons slowup slower usermode browsers layering on more - & bloat RAM consumption + excessive cpu use too (4++gb extra in FireFox https://blog.mozilla.org/nneth...)

    Instead, work w/ a native kernelmode part - hosts (An integrated part of the ip stack)

    APK

    P.S.=> "The premise is quite simple: Take something designed by nature & reprogram it to make it work for the body rather than against it..." - Dr. Alice Krippen: "I am legend"

    ...apk

    1. Re:AdBlock = Inferior + 'Souled-Out' by asdfj · · Score: 1

      If you're trying to make some kind of point here, I'd suggest starting with learning how to communicate in English.

    2. Re:AdBlock = Inferior + 'Souled-Out' by Anonymous Coward · · Score: 0

      I suggest you learn to read properly you ignorant off topic moron.

  29. Elegance != doing less & using more by Anonymous Coward · · Score: 0

    AdBlock's crippled by default due to selling out its intended purpose & doesn't do as much as hosts do or as efficiently (less moving parts room for breakdown + complexity & tearing up RAM & CPU like mad too).

    * IF you're idea of being "elegant" is being redundant, crippled, & less efficient? You're off - way, Way, WAY off!

    APK

    P.S.=> However: To each his own - I can only show a more efficient better route that a user has direct + complete easy control of as well vs. Almost ALL Ads Blocked especially... apk

  30. Don't want ads hogging speed/bandwidth? by Anonymous Coward · · Score: 0

    Or infecting you w/ malicious script? My FREE hosts program adds speed, security, reliability, & more, by doing more, more efficiently vs. addons + fixes DNS' issues:

    APK Hosts File Engine 9.0++ 32/64-bit:

    http://start64.com/index.php?o...

    ---

    A.) Hosts do more than:

    1.) AdBlock ("souled-out" 2 Google/Crippled by default http://techcrunch.com/2013/07/... )
    2.) Ghostery (Advertiser owned) - "Fox guards henhouse" http://en.wikipedia.org/wiki/G...
    3.) Request Policy -> http://yro.slashdot.org/commen...

    B.) Hosts add reliability vs. downed/redirected dns (& overcome site redirects e.g. /. beta).

    C.) Hosts secure vs. malicious domains too -> http://tech.slashdot.org/comme... w/ less "moving parts" complexity

    D.) Hosts files yield more:

    1.) Speed (adblock & hardcodes fav sites - faster than remote dns)
    2.) Security (vs. malicious domains serving malcontent + block spam/phish & trackers)
    3.) Reliability (vs. downed or Kaminsky redirect vulnerable dns, 99% = unpatched vs. it & worst @ isp level + weak vs DGA, & Fastflux + dynDNS botnets)
    4.) Anonymity (vs. dns request logs + dnsbl's).

    ---

    * Hosts do more w/ less (1 file) @ faster levels (ring 0) vs redundant inefficient addons (slowing slower ring 3 browsers) via filtering 4 the IP stack (coded in C, loads w/ os, & 1st net resolver queried w\ 45++ yrs.of optimization).

    * Addons = more complex + slow browsers in messagepassing (use a few concurrently & see) & are nullified by native browser methods - It's how Clarityray's destroying Adblock.

    * Addons slowup slower usermode browsers layering on more - & bloat RAM consumption + excessive cpu use too (4++gb extra in FireFox https://blog.mozilla.org/nneth...)

    Instead, work w/ a native kernelmode part - hosts (An integrated part of the ip stack)

    APK

    P.S.=> "The premise is quite simple: Take something designed by nature & reprogram it to make it work for the body rather than against it..." - Dr. Alice Krippen: "I am legend"

    ...apk

  31. Ask yourselves these questions by Anonymous Coward · · Score: 0

    Can adblock do 16 things hosts do for more speed, security, reliability:

    1.) Secure you vs. known malicious sites/servers (beyond malicious adbanners - see 2 thru 6 below next)
    2.) Secure you vs. downed DNS servers aiding reliability
    3.) Secure you vs. DNS redirect poisoned dns servers
    4.) Protect you vs. fastflux using botnet attacks and stop their communications back to their C&C servers
    5.) Protect you vs. dynamic dns using botnet attacks and stop their communications back to their C&C servers
    6.) Protect you vs. domain generation algorithm using botnet attacks and stop their communications back to their C&C servers
    7.) Speed you up for websurfing not only by adblocking but also hardcoding favorite sites
    8.) Get you past a dnsbl you may not agree with
    9.) Keep you off dns request logs
    10.) Do all of those things and block ads (better than adblock) more efficiently in cpu cycles and memory usage
    11.) Work on ANY webbound application (think stand-alone email programs, for example).
    12.) Give you direct, easily notepad/texteditor controlled data for all of the above
    13.) Block out trackers
    14.) Block spam mails sources
    15.) Block phishing mails sources
    16.) Work in apps OTHER than a webbrowser (like SnapChat here)?

    "?"

    * Especially #16 above in this case...

    APK

    P.S.=> The ANSWER ="NO" to each enumerated item above as far as "Almost ALL Ads Blocked" (crippled by default & 'souled-out' defeating it's very base purpose) is concerned -> http://techcrunch.com/2013/07/...

    *IF* you feel like doing things LESS efficiently -> https://blog.mozilla.org/nneth... ontop of doing less than hosts do (by far) with more complexity + from a slower mode of operations (usermode with more messagepassing overheads vs. hosts in kernelmode, also starting up w/ the IP stack itself, before REDUNDANT inefficient addons even BEGIN to operate, & as the 1st resolver queried by the OS as well)?

    That's illogical: I can lead a horse to water but I can't make him drink!

    ... apk

  32. Re:exactly, just like slashdot by Opportunist · · Score: 1

    Huh? What video ads?

    --
    We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
  33. Re:Ask yourselves these questions... apk by Opportunist · · Score: 1

    A hosts file ain't no firewall...

    --
    We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
  34. Re:Ask yourselves these questions... apk by Anonymous Coward · · Score: 0

    6.) Protect you vs. domain generation algorithm using botnet attacks and stop their communications back to their C&C servers

    Hate to break it to you, but hosts files totally FAIL when it comes to dynamic or randomly-generated domain names.

    Hosts files are meant to perform name resolution. Using them for anything else is just plain dumb.

  35. Re:exactly, just like slashdot by FatdogHaiku · · Score: 1

    Huh? What video ads?

    I'm with you... and I'm also still wondering what that "Disable Advertising" check box near the top right corner of each page is all about...

    --
    You have the right to remain sentient. If you give up the right to remain sentient, you will be elected to public office
  36. micropayment COST more than they generate.1 succes by raymorris · · Score: 1

    Micro payments would need to GENERATE few dollars per day for site owners. That doesn't say anything about what they COST. If I fill out a payment form to pay 10 cents for a howto, that generates 10 cents for the bank and site to split, but it costs a few minutes. The typical Slashdot reader probably sells their time at over $1/minute, so it costs ten times as much as the site owner gets.

    Sure there is no law of physics that says it must cost a lot, but if spammers send millions of emails hoping for an average profit of $0.000001 per email, how many millions of fraudulent micropayments would they submit to be paid two cents apiece? The system has to be robust against sophisticated fraud in order to survive, and that will cost users time and the security will cost a lot of money.

    On the other hand, if we can come up with a system that keeps the transactional, security, and convenience costs below 50%, we can become billionaires. A company that could do that would be a thousand times larger than PayPal. I did know one guy who ran a successful system like that years ago, and it made him quite wealthy. The key in his case was that he had client web sites that were part of a group that customers would purchase as a package deal. Suppose that for $25 / year, you got no ads and special perks on :
    Slashdot
    Cnet
    SourceForge
    Github
    Stackexchange
    Lots of Maker sites
    And 800 other tech / nerd sites.

    That might be worth taking a couple of minutes to sign up (and the transaction fee the merchant pays for credit card processing). All the sites could sell subscriptions and receive a cut of the revenue. If 10% of nerds paid each paid $25, that would be a lot of money to split between the participating sites. That's generally how the successful one worked, covering a certain niche.

  37. Re:Don't want ads hogging speed/bandwidth? by Anonymous Coward · · Score: 0

    It does seem very unethical of someone claiming to block advetising, to then advertise said product over and over in every discussion. Just like other advertising, I do not care how good your product is, advertising is advertising - this kind of advertsing is also spam comments.

  38. How do ads generate money? by Anonymous Coward · · Score: 0

    Who the heck buys something after only looking at the advertisement? Always look for the return policy. Check for quality. Advertisements are the least appealing things whether they are on the internet, the radio, or the TV. I would be very interested in the real numbers as to who is buying a product as a direct correlation to watching the propaganda. .

  39. Re:Don't want ads hogging speed/bandwidth? by Anonymous Coward · · Score: 0

    The subject's ads. Apk's on topic. Are you? No. Adblock fans do it. So can apk.

  40. Wrong: Hosts work vs. those too... apk by Anonymous Coward · · Score: 0

    For example: I've got every dynamically generated host from the CryptoLocker strain in my hosts (per Gar Warner http://garwarner.blogspot.com/ of malcovery & his posts here pointing to his research on them, & there were 1,000's I added to my hosts file from it).

    * As they're known/discovered - I simply ADD them.

    (It's easy since security researchers & security companies are on those like "white on rice"... every single time).

    Hosts are FAR from dumb to use this way - they're easy to manage (text editors like notepad.exe even) for end users, with TOTAL control on their parts (not waiting for updates from addons OR having to know regular expressions), with less moving parts & redundancy operating from a faster level of operation in kernelmode (vs. layering over usermode browsers slowing them more with extra messagepassing), + doing FAR MORE, yet with less too (less resources in CPU + RAM use, see my original post on adblock's messes there in fact).

    APK

    P.S.=> Yes, it's THAT simple to cover fastflux or dynDNS or even dynamically generated botnet hosts to add into my custom hosts files... apk

    1. Re:Wrong: Hosts work vs. those too... apk by Anonymous Coward · · Score: 0

      It's kind of sad that you don't know what the word "dynamic" means.

      Hint: You cannot make a list of dynamic domains. Full stop.

  41. Additionally on "outdated"... apk by Anonymous Coward · · Score: 0

    How's hosts outdated if my program updates hosts files for users of it? Between this & my other post http://yro.slashdot.org/commen... on "elegance"?

    You're "SHOT DOWN IN FLAMES" for your bullshit... period!

    (FACT: Hosts do far, Far, FAR more http://yro.slashdot.org/commen... with less CPU + RAM consumption from a faster level of operation in kernelmode vs. usermode layering over browsers increasing their messagepassing overheads & less redundancy in hosts too since they're the 1st resolver queried LONG BEFORE addons even BEGIN to operate).

    Users of hosts also have DIRECT control (via text editors like notepad.exe even) of hosts data, easily, in an easily understood text file format.

    Thus, they can add-remove what they like, WHEN they like, as often as they like, easily!

    ( & they don't DEPEND on browser addon makers time taken in lag in updating OR having to know regular expressions either (adblock difficulty there vs. hosts is HUGE - on BOTH those accounts...)).

    APK

    P.S.=> Go away - you're so full of it, it's not even funny... apk

  42. Re: give us an option to pay by Anonymous Coward · · Score: 0

    You are always worth more to the advertisers than you are worth to yourself. If they gave you an option to bid to keep your personal information private, you'd be surprised what the advertisers think it's worth to outbid you. Remember they can resell what they obtain over and over.

  43. Re: give us an option to pay by Anonymous Coward · · Score: 0

    Yep. The more you'd be willing to pay to remove ads, the more valuable your eyeballs are. Advertisers don't care if broke people view their ads or not.

  44. Want to bet? You'd lose... apk by Anonymous Coward · · Score: 0

    Once the names are generated, they're added as they're detected - period.

    * Sad you can't accept the fact you are WRONG...

    APK

    P.S.=> It's that simple - you fail... apk

    1. Re:Want to bet? You'd lose... apk by Anonymous Coward · · Score: 0

      The names are generated on the fly. It might use the current date and time, or a random number.

      There is an infinite number of possible dynamic domain names. Can your cute little hosts file be infinitely big? Didn't think so.

      PS => Can you make a list of words that a monkey might type banging on a keyboard? No? Then you can't make a hosts file of dynamic domain names. Pah.

  45. Re:micropayment COST more than they generate.1 suc by Lennie · · Score: 1

    I think this is what makes Bitcoin and Dogecoin and the other cryptocurrencies so interesting.

    There is hardly any overhead in paying people, it's fast.

    It's like paying a street performer with cash.

    --
    New things are always on the horizon
  46. You don't "get it", do you? Doesn't matter by Anonymous Coward · · Score: 0

    If a botnet uses DGA? It's using hostnames (domain names). Those go into hosts files (to block if proceeded by 0.0.0.0 or 127.0.0.1 or in some cases 0 even).

    * That's how I got the entire list of dynamically generated algorithm names for CryptoLocker as I already mentioned (from Gar Warner of Malcovery who posted a link to them in fact)...

    (By the way: THERE IS NO "infinite" fool since sooner or later the botnet gets "sinkholed" too, & the fact is that security researchers setup honeypots & monitor botnets that use DGA & record the names that it communicates back & forth from, such as its C&C servers....)

    APK

    P.S.=> You lose/fail: & THAT, is that - period... apk

  47. "Run, Forrest: RUN!!!" worked against YOU by Anonymous Coward · · Score: 0

    Tell us more about "elegance" in AdBlock (crippled by default & doesn't do a fraction of what hosts can for added speed, security, reliability, & more + uses TONS more RAM & CPU than hosts files do, proving its far less efficient than hosts files are, also considering it runs in usermode too with more messagepassing slowing usermode browsers even more (vs. hosts in kernelmode)) -> http://yro.slashdot.org/commen...

    Tell us about how hosts are "outdated" when my program updates them for users from 12 reputable security community sources too -> http://yro.slashdot.org/commen...

    APK

    P.S.=> Keep "Running", Forrest... apk

  48. "Run, Forrest: RUN!!!"... apk by Anonymous Coward · · Score: 0

    Tell us more about "elegance" in AdBlock (crippled by default & doesn't do a fraction of what hosts can for added speed, security, reliability, & more + uses TONS more RAM & CPU than hosts files do, proving its far less efficient than hosts files are, also considering it runs in usermode too with more messagepassing slowing usermode browsers even more (vs. hosts in kernelmode, which is running long BEFORE addons like "almost all ads blocked" does, making it redundant as well)) -> http://yro.slashdot.org/commen...

    Tell us about how hosts are "outdated" when my program updates them for users from 12 reputable security community sources too -> http://yro.slashdot.org/commen...

    APK

    P.S.=> Keep "Running", Forrest... apk

  49. Troll, if YOU're trying to "make a point"? by Anonymous Coward · · Score: 0

    I suggest YOU answer these questions (prove them validly wrong too) http://yro.slashdot.org/commen...

    * Good luck: You'll NEED it (more like a miracle)...

    (Hosts do far, Far, FAR more than "Almost ALL Ads Blocked", sold-out & crippled by default as is, & also NOT doing its intended job because of it, as well as using far more resources in RAM + CPU than hosts do by a mile, yet doing less, operating from slower usermode, layered in over usermode browsers slowing them down more with added messagepassing PLUS being redundant (since hosts are queried & in operation via the IP stack itself LONG BEFORE browser addons even begin to operate in the 1st place)).

    APK

    P.S.=> Trolls: You're ALL THE SAME, always off topic & very easy to run off by confronting you to prove my enumerated points wrong (which you clearly cannot do validly) on hosts adding more speed, security, reliability, & more - that adblock can't even BEGIN to do, or as well either... apk

  50. AdBlock = Inferior + 'Souled-Out' by Anonymous Coward · · Score: 0

    Use 12 reputable security community sources for hosts w/ this: It adds speed, security, reliability, & more, by doing more, more efficiently vs. addons + fixes DNS' issues:

    APK Hosts File Engine 9.0++ 32/64-bit:

    http://start64.com/index.php?o...

    ---

    A.) Hosts do more than:

    1.) AdBlock ("souled-out" 2 Google/Crippled by default http://techcrunch.com/2013/07/... )
    2.) Ghostery (Advertiser owned) - "Fox guards henhouse" http://en.wikipedia.org/wiki/G...
    3.) Request Policy -> http://yro.slashdot.org/commen...

    B.) Hosts add reliability vs. downed/redirected dns (& overcome site redirects e.g. /. beta).

    C.) Hosts secure vs. malicious domains too -> http://tech.slashdot.org/comme... w/ less "moving parts" complexity

    D.) Hosts files yield more:

    1.) Speed (adblock & hardcodes fav sites - faster than remote dns)
    2.) Security (vs. malicious domains serving malcontent + block spam/phish & trackers)
    3.) Reliability (vs. downed or Kaminsky redirect vulnerable dns, 99% = unpatched vs. it & worst @ isp level + weak vs DGA, & Fastflux + dynDNS botnets)
    4.) Anonymity (vs. dns request logs + dnsbl's).

    ---

    * Hosts do more w/ less (1 file) @ faster levels (ring 0) vs redundant inefficient addons (slowing slower ring 3 browsers) via filtering 4 the IP stack (coded in C, loads w/ os, & 1st net resolver queried w\ 45++ yrs.of optimization).

    * Addons = more complex + slow browsers in messagepassing (use a few concurrently & see) & are nullified by native browser methods - It's how Clarityray's destroying Adblock.

    * Addons slowup slower usermode browsers layering on more - & bloat RAM consumption + excessive cpu use too (4++gb extra in FireFox https://blog.mozilla.org/nneth...)

    Instead, work w/ a native kernelmode part - hosts (An integrated part of the ip stack)

    APK

    P.S.=> "The premise is quite simple: Take something designed by nature & reprogram it to make it work for the body rather than against it..." - Dr. Alice Krippen: "I am legend"

    ...apk

  51. Ask yourselves these questions... apk by Anonymous Coward · · Score: 0

    Can adblock do these 15 things hosts files can for more speed, security, reliability, & more:

    1.) Secure you vs. known malicious sites/servers (beyond malicious adbanners - see 2 thru 6 below next)
    2.) Secure you vs. downed DNS servers aiding reliability
    3.) Secure you vs. DNS redirect poisoned dns servers
    4.) Protect you vs. fastflux using botnet attacks and stop their communications back to their C&C servers
    5.) Protect you vs. dynamic dns using botnet attacks and stop their communications back to their C&C servers
    6.) Protect you vs. domain generation algorithm using botnet attacks and stop their communications back to their C&C servers
    7.) Speed you up for websurfing not only by adblocking but also hardcoding favorite sites
    8.) Get you past a dnsbl you may not agree with
    9.) Keep you off dns request logs
    10.) Do all of those things and block ads (better than adblock) more efficiently in cpu cycles and memory usage
    11.) Work on ANY webbound application (think stand-alone email programs, for example).
    12.) Give you direct, easily notepad/texteditor controlled data for all of the above
    13.) Block out trackers
    14.) Block spam mails sources
    15.) Block phishing mails sources

    "?"

    * Simple YES or NO answers will do for repliers to this - that's all.

    APK

    P.S.=> The ANSWER ="NO" to each enumerated item above as far as "Almost ALL Ads Blocked" (crippled by default & 'souled-out' defeating it's very base purpose) is concerned -> http://techcrunch.com/2013/07/...

    So, *IF* you feel like doing things LESS efficiently as well -> https://blog.mozilla.org/nneth... ontop of doing less than hosts do (by far) with more complexity + from a slower mode of operations (usermode with more messagepassing overheads vs. hosts in kernelmode, also starting up w/ the IP stack itself, before REDUNDANT inefficient addons even BEGIN to operate, & as the 1st resolver queried by the OS as well)?

    That's illogical: I can lead a horse to water but I can't make them drink!

    ... apk

  52. Addendum: True story, AdBlock vs. Hosts by Anonymous Coward · · Score: 0

    W. Palant wrote me by email 1st saying "hosts are a shitty solution" to which I replied:

    "Show us adblock can do more for added speed, security, reliability, & anonymity than hosts can, + that adblock does it more efficiently than hosts"

    Which on my latter 'point-in-challenge' on efficiency AdBlock's proven by research to be MASSIVELY inefficient -> https://blog.mozilla.org/nneth... & adblock does FAR less than hosts (especially crippled by default).

    I sent Wladimir Palant that challenge in response to his statement from 2 different email addresses I use!

    Result = Still no answer from him in regard to my challenge put to him to this very day MONTHS later - that tell you anything? It did me!

    He knows his addon is less efficient & features laden by FAR vs. hosts - Wladimir Palant RAN like a scared rabbit!

    ClarityRay's also DESTROYING AdBlock - via native browser methods to DUMP what addons you use (it can't DO THAT to hosts files).

    I only tell it how it is on hosts' superiority vs. AdBlock - Funny part is, Wladimir Palant running does too!

    Especially considering "Almost ALL Ads Blocked" has 'souled-out' -> Google And Others Reportedly Pay Adblock Plus To Show You Ads Anyway: http://news.slashdot.org/comme...

    APK

    P.S.=> Bottom-Line: Hosts = a superior solution that also fixes DNS redirect security issues (vs. browser addons & their inefficiencies + messagepassing overheads as well as myriad lack of abilities hosts have from 1 file that's part of the IP stack itself - faster, more efficient, & less redundant as well, since TCP/IP has 45++ yrs. of refinement & optimization in it, & runs in a higher CPU serviced ring of privelege & operations in kernelmode vs. slower usermode layering over browsers slowing them more, & hosts = 1st resolver queried by the OS itself also)... apk