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Tesla Delays Launch of Model X Until Q3 2015

An anonymous reader writes "Tesla on Wednesday announced that it was pushing back the release of its highly anticipated Model X until the third quarter of 2015. Explaining the delay, Tesla relayed the following in its quarterly shareholder letter: "Work continues on the finalization of Model X with the testing of Alpha prototypes and initial builds of the first Beta prototypes. Model X powertrain development is almost complete with the early introduction of Dual Motor drive on Model S. We recently decided to build in significantly more validation testing time to achieve the best Model X possible. This will also allow for a more rapid production ramp compared to Model S in 2012." During Tesla's subsequent earnings conference call, Tesla CEO Elon Musk shed a bit more light on all things Model X, including the fact that if you order one today, it won't arrive until early 2016. Forbes goes into more on the business end of what's caused delays for the company, as well as how investors should see it (critically, they say).

5 of 111 comments (clear)

  1. Re:Still a niche company by TomGreenhaw · · Score: 5, Informative

    We've had ours coming up on two years. By far the best car I've ever owned and driven. It does actually work very well and when maintenance costs and savings on gas are included, its not really more costly than any other comparable luxury sedan.

    Tesla may today be a niche company, but its certainly no liberal pipe dream.

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  2. Same magazine, two articles, one rather biased. by denzacar · · Score: 4, Informative

    "Tesla Q3 Earnings Live: Shares Rise, Strong Outlook for '15 Even While Model X Faces More Delays"
    http://www.forbes.com/sites/ma...

    Tesla reported a tiny third-quarter profit of $3 million using its preferred numbers while delivering a record 7,785 Model S sedans. That resulted in a $932 million quarter, up 55% from a year ago. But results were challenged by a month-long shutdown of the company's lone production facility as it tools up for the Model X crossover SUV it is introducing next year, albeit later than planned. Gross margin also took a small hit due to changes in warranty accounting, coming in at 23%. The sum total is that Tesla lowered its outlook for 2014 production to 33,000 total deliveries, from 35,000 citing the production deficit. Investors so far have shrugged off the news, sending the stock higher after hours.

    Wall Street was looking for lower revenues and a small loss. But the numbers were buoyed by very strong sales of Zero Emission Vehicle credits, which totaled a "much higher than expected" $76 million, Tesla said.

    "Tesla Shows Signs It's Struggling With Manufacturing"
    http://www.forbes.com/sites/mi...

    Tesla Motors TSLA +5.8% reported its third quarter results Wednesday. While analysts' attention was riveted to its financials, manufacturing experts saw two signs that the company is struggling.

    First, Tesla lowered its 2014 production target to 33,000 vehicles, down from its goal of 35,000. Second, Tesla pushed back the delivery date for its upcoming Model X once more, to the third quarter of 2015. ...
    The announcement validates the prediction made last month by Morgan Stanley MS +0.09% analyst Adam Jonas.

    One has a "hey, no biggie" tone while the other uses weasel words and literal red herrings to push "gloom and doom" scenario.
    Despite obvious disregard by investors, clearly seen in the opening paragraph with Tesla's stock market tag.

    I.e. "Manufacturing experts" who say that the company is "struggling" are ONE "Morgan Stanley analyst Adam Jonas".
    Who, in the cited article said the following:

    "Given the ever-higher level of technical and safety scrutiny facing all auto manufacturers, we find it very common for major launches to hit dealer lots later than the market anticipates," Jonas said.

    Which was interpreted in TFA as:

    One was that major launches are often delayed, although generally not for numerous times like Model X.

    Note the slight bias?

    The rest of it is in the same mode. Positive points and sentiment turned into negative.

    Jonas refers to Tesla as "world's most important car company", calling the delay "an opportunity to buy" and a "silver lining".
    Instead of talking about "generally numerous delays", furor, technological features not available - while dumping lines which present those things as positive.

    Like " intense public interest in the product", "one of the most desirable âwhy buyâ(TM) characteristics" and the entire 4th point being a praise to Tesla.

    Jonas, in his investor note, said there were four reasons he expected another delay for Model X. One was that major launches are often delayed, although generally not for numerous times like Model X. The second was that few prototypes have been spotted on the road.

    Third, Tesla caused a little furor a few weeks ago, when it introduced an unexpected all-wheel drive version of the Model S, and Jonas thought the company might want to put more space between it and the Model X.Fourth, Model X is likely to be Teslaâ(TM)s most ad

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  3. Re:Still a niche company by MMC+Monster · · Score: 4, Informative

    As another Tesla owner (6 months for me), my previous car was a BMW 328 xDrive.

    I drive my cars reasonably hard (~20k miles/year). Fuel savings alone is ~$2-3K/year. So you're not going to make the money back. Period.

    But the drive is totally different from a BMW. Not necessarily better or worse. Definitely different. The Tesla acceleration is unreal but the cornering is so-so. The overall handling in rain is about the same or slightly better in the Tesla.

    All together, I will never go back to the BMW. It's nice not having to worry about filling up my gas tank, and acceleration is more 'fun', and the information/entertainment system is out of this world.

    --
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  4. Re:Still a niche company by BasilBrush · · Score: 3, Informative

    You seem to be confusing chraging stations with Tesla Supercharger stations. There are chargind stations even in the Hickville states you refer to.

    e.g. http://www.dasolar.com/ev-char...
    http://chargemap.com/city/birm...

  5. Re:Still a niche company by mspohr · · Score: 3, Informative

    Right now they are constrained by the supply of batteries. They are building a factory to make enough batteries for 500,000 cars a year so in a few years they will not have this constraint.
    Currently their gross margin on cars is 30%... much higher than any other car company. They also have a 2-4 month backlog of orders without doing any advertising and having a very limited distribution network. They are projecting 50%+ growth for the next few years.
    The competition has so far only produced pathetic electric cars (limited range using old designs and chassis from their ICE cars). These are equivalent to what a weekend mechanic could build in his garage. None of the established car companies has attempted to make the investment required to build a real electric car from the ground up like Tesla has... they could do it but they are at least 5 years behind the curve so it will take them a long time to come out with something equivalent to today's Tesla... and by then, Tesla will have moved on to something better.

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