Google and Apple Weaseling Out of "Do Not Track"
An anonymous reader writes "Per an op-ed in today's New York Times, Google, Apple, and others would be effectively exempt from "Do not track": "[T]he rules would allow the largest Internet giants to continue scooping up data about users on their own sites and on other sites that include their plug-ins, such as Facebook's 'Like' button or an embedded YouTube video. This giant loophole would make 'Do Not Track' meaningless."
You go to a Google site, expect to be tracked. If it's an issue to you, don't do to a Google site.
If you want news from today, you have to come back tomorrow.
Did anyone actually believe that the do-not-track flag was effective? There is pretty much no way it can be enforced and the companies can do whatever they want in most cases. E.g. Facebook does not honor it outright, most advertising networks ignore it as well. It was only a silly boondoggle to quickly placate the regulator/lawmakers by showing that the self-regulation in the advertising industry actually "works" and thus no heavy-handed regulation is necessary. That flag is completely useless otherwise.
If you want some semblance of privacy from the pervasive tracking, you must use a solution that is completely under your control - i.e. ad blockers, NoScript, Ghostery, block Flash, etc. and not something that relies on the good will of the advertiser that they will obey some silly flag.